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CRMGuru.com Launches New Quarterly Webcast Series on August 21; Top CRM Industry Experts to Share Views on the Future of CRM in Live Talkshow Format.


Business Editors & High Tech Writers

BURLINGAME, Calif.--(BUSINESS WIRE)--Aug. 13, 2001

CRMGuru.com, the world's largest, interactive CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  portal with over 75,000 members, announces the launch of its new quarterly Webcast Series. The initial webcast, "CRM: What's Next?" is scheduled Tuesday, August 21st at 1:00 PM EDT EDT
abbr.
Eastern Daylight Time


EDT Eastern Daylight Time

EDT n abbr (US) (= Eastern Daylight Time) → hora de verano de Nueva York

EDT 
. The one-hour program will feature a live panel discussion with three CRM industry experts sharing their insights and predictions.

Panelists include Rod Johnson For the former soccer player, see Rod Johnson (footballer)

Rod Johnson is an American public address announcer for the Minnesota Timberwolves of the National Basketball Association.
, Service Director, Customer Management Strategies, AMR (1) (Adaptive Multi-Rate) A variable rate speech codec selected by the 3GPP for the 3G evolution of the GSM cellphone system (WCDMA). Using the Algebraic CELP (ACELP) compression technology, AMR provides toll quality sound at transmission rates from 4.75 to 12.  Research; Greg Gianforte, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and Founder, RightNow Technologies RightNow Technologies NASDAQ: RNOW is a U.S. software company that develops customer relationship management (CRM) software for small and mid-market businesses. It is incorporated in Delaware and headquartered in Bozeman, Montana. ; and Jim Barnes, Executive Vice President, Bristol Group. In addition to providing their CRM predictions, each panelist will offer opinions on why CRM continues to be a strategic initiative at the executive level, and share views on the major obstacles to CRM success.

Moderated by CRMGuru.com Founder Bob Thompson, the program will conclude with an interactive Q&A session with the audience. "CRM continues to evolve and grow rapidly. Our panelists represent a diverse cross section of CRM experts, which should make for some lively dialogue," noted Mr. Thompson. "We have allotted al·lot  
tr.v. al·lot·ted, al·lot·ting, al·lots
1. To parcel out; distribute or apportion: allotting land to homesteaders; allot blame.

2.
 almost half of the program to Q&A, in order to encourage a high level of interaction between the panelists and the audience."

To register for this free web event, visit http://www.crmguru.com/live.

CRMGuru.com's webcast program partners are:
-- Brainshark, which provides a web-based application that enables any
businessperson to instantly create, manage and share business documents, made
more powerful with voice and images. http://www.brainshark.com

-- MarKomm Consulting, a full service event marketing and production company
which utilizes marketing and multimedia expertise across the full spectrum of
events. http://www.markomm.com


About CRMGuru.com

CRMGuru.com unites a worldwide community of business managers who want to learn more about CRM and exchange ideas and perspectives with others. Founded by Bob Thompson, president of Front Line Solutions, in January 2000, CRMGuru.com now serves over 75,000 members from 70 countries. Each month the site receives 70,000 visitors to its website and distributes over one-half million email messages to opt-in newsletter subscribers. CRMGuru.com has been featured by InformationWeek, Harvard Business School Harvard Business School, officially named the Harvard Business School: George F. Baker Foundation, and also known as HBS, is one of the graduate schools of Harvard University.  "Working Knowledge," among others. For more information, visit http://www.crmguru.com.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 13, 2001
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