CRM a $7 billion industry in 2006.Driven by "significant gains in license" and "maintenance revenue," worldwide customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) total software revenue totaled $7 billion in 2005, a 13.7 percent increase from 2004, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Gartner. Sharon Mertz, research director at Gartner, credited the "robust gains" as the result of "strong vendor performance across the market, continued rapid adoption of on-demand solutions, increasing penetration of emerging markets, and buyer recognition of CRM applications as key drivers of customer acquisition and retention." SAP was the number one CRM vendor based on total software revenue, with a 25.9 percent market share in 2005. Increased midmarket Midmarket Price around which a market maker derives bid and asked prices. opportunity drove growth across the CRM market for both the large suite vendors and on-demand providers, Gartner reported, "such as salesforce.com." Siebel's strong fourth quarter results drove growth, but at the expense of Oracle and PeopleSoft CRM solutions. Industry specialists such as Amdocs also benefited from high demand for vertical market products. Gartner has traditionally measured market share in terms of new license revenue. However, due to the emergence and increasing popularity of open-source software and buyer consumption models such as hosted and subscription offerings, Gartner has moved to measure market share in terms of total software revenue. This includes revenue generated from new license, updates, subscriptions and hosting, technical support and maintenance. Professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. and hardware revenue are not included in total software revenue. www.gartner.com By David Sims David Sims (born October 26, 1955 in Atlanta, Georgia) is a former professional American football player who played running back for three seasons for the Seattle Seahawks. He led the National Football League in touchdowns in 1978 with 15. , TMCnet Contributing Editor A contributing editor is a magazine job title that varies in responsibilities. Most often, a contributing editor is a freelancer who has proven ability and readership draw. |
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