CRM Application Market Making a Comeback, Says META Group; New Poll Shows 75% of Organizations to Spend Same or More on CRM in Coming Year.Business Editors/High-Tech Writers STAMFORD, Conn.--(BUSINESS WIRE)--July 8, 2003 According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a recent poll conducted by META Group, Inc. (Nasdaq: METG METG Military Effects Test Group ), the customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) market is rebounding, albeit slowly. Three-quarters of the survey respondents plan to spend about the same amount or more than they did in the previous 12 months -- 25% plan to spend less -- with much of the spending focused on quick-win point solutions. Recent machinations in the enterprise application market (the PeopleSoft/JD Edwards/Oracle triangle) have dampened, though not eliminated, the appeal of purchasing strategic CRM applications from an incumbent enterprise resource planning See ERP. (application, business) Enterprise Resource Planning - (ERP) Any software system designed to support and automate the business processes of medium and large businesses. (ERP (Enterprise Resource Planning) An integrated information system that serves all departments within an enterprise. Evolving out of the manufacturing industry, ERP implies the use of packaged software rather than proprietary software written by or for one customer. ) backbone provider. "Given recent events, enterprises concerned about relying too heavily on a single technology vendor should consider incorporating offerings from CRM specialist providers into their environments," said Elizabeth Roche, vice president with Enterprise Application Strategies at META Group. "In fact, some vendors are overhauling their architectures to enable component environments and mitigate some integration challenges. Despite this enabling technology, however, organizations must still plan for heavy investments in integration skills and technologies." Although compelling reasons remain to provision all enterprise backbone components (e.g., CRM) from the same provider, CRM specialist providers (e.g., E.piphany, Siebel) can provide a hedge against further market consolidation. About META Group META Group is a leading provider of information technology research, advisory services advisory services advisory services provided to the public, in their capacity as owners and managers of animals, are an important part of veterinary science. They may be provided by government bureaux, by commercial companies who deal in pharmaceuticals or animals or animal , and strategic consulting. Delivering objective and actionable guidance, META Group's experienced analysts and consultants are trusted advisors to IT and business executives around the world. Our unique collaborative models In psycholinguistics, the collaborative model(or conversational model) is a theory for explaining how speaking and understanding work in conversation, specifically how people in conversation coordinate to determine definite references. and dedicated customer service help clients be more efficient, effective, and timely in their use of IT to achieve their business goals. Visit metagroup.com for more details on our high-value approach. |
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