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CPMA's Global Perspective: Color Pigments Manufacturers Association members are adapting to compete effectively throughout the world.

AS THEIR CUSTOMERS BECOME MORE international, the pigment industry continues to evolve into a global business. This fact was highlighted in the Color Pigments Manufacturers Association's (CPMA) 2006 annual conference, titled "Color Pigments 2006--A Global Perspective," held in Chicago, IL. Indeed, the pigment industry's key customer segments are becoming more global. Ink, paint and coatings, plastics and cosmetics, the four largest segments for pigments, are worldwide businesses, and pigment manufacturers are allocating resources to best compete for business, whether it is in the U.S., Europe, the fast-growing Asia-Pacific region or other areas.

With this in mind, CPMA, in conjunction with Rodman Publishing, whose titles include HAPPI, Ink World and Coatings World, brought in top-flight industry leaders to discuss the latest trends. Among these speakers were Dave Frescoln, CEO of Flint Group; Dennis Kovalsky, vice president, automotive coatings for PPG; Isao Kameoka, director, Toyo Ink America and vice president, technical operations; and Chuck Hoover Jr., COO, Hoover Color Corporation.

A major highlight of the event was the ink panel discussing "The Future of Printing Inks." The panel, moderated by Dale Pritchett, publisher of Ink World and Coatings World magazines, featured John Copeland, executive vice president and COO of Toyo Ink America; Dr. Rick Joyce, vice president, technology, Sun Chemical North American Inks; and Rick Westrom, vice president, strategic sourcing for INX International Ink Co. The quality of the program was evident in the list of speakers and the number of participants, as the CPMA conference was attended by nearly 150 industry leaders, a record number.

"It's gone very well," said Larry Robinson, president of CPMA. "I couldn't have asked for anything more." After a reception and exhibits on the evening of April 18, the conference got underway with a talk by Mr. Hoover on "Iron Oxide Pigments--Another Way of Saying Rust." Mr. Hoover noted that iron oxide pigments make up nearly 20% of the world's pigment usage by volume, and discussed new ways for harvesting iron oxide.

Next up was Mr. Frescoln, who discussed "Global Perspective of the Inks Industry." Mr. Frescoln's talk, a highlight of the meeting, provided attendees with a comprehensive overview of the ink industry and its customers, the printers.

"Printing has definitely seen a reduction since the 1990s," Mr. Frescoln said, noting that its profits have declined from 11% in 2000 to just 4% today--levels that should make cosmetics company executives grateful for the margins that they still enjoy.

"Advertising went into a depression, and there is far more competition for ad dollars today than ever before. If our customers aren't making profits, you can imagine what happens to us."

Mr. Frescoln forecasted growth in packaging, and said that publication printing would hold its own, and he offered some advice to suppliers.

"Suppliers must provide new material technology and have a commitment to process improvement," he noted.

Patrick Hoetzel, global technical manager, Color Filter Project, Clariant Corporation, provided details on the pigments used for the growing field of color filter applications. He was followed by George Swartwood, color business manager, Solvay Engineered Polymers, who discussed "Mold in Color Automotive Exterior Plastics--An Olefinic Viewpoint." Dr. Jonathan Rogers, Ciba Specialty Chemicals, closed the morning session with his look at the opportunities in automotive markets for "Liquid Metal and Other Effects with Vacuum Metallized Pigments."

During the luncheon, Ed Mattingly, founder of No Limits Paint Institute, talked about the use of paint in "Handcrafted Meets High Tech!," the afternoon session began with the printing ink panel. Mr. Pritchett presented an overview on the global ink industry, while Mr. Copeland spoke about "The Color, Feel and Touch of Printing."

"We have wonderful products that grab our attention when used in creative ways," he said. "Special effect inks create marketing power."

Dr. Joyce next discussed the importance of globalization and color, and noted the impact of digital printing, which is forecast to grow 45.5% a year from 2002 to 2009., while Mr. Westrom focused on the supply chain.

After the break, Dennis Kovalsky, vice president, automotive coatings for PPG, presented "Global Perspective of Automotive Coatings." His comprehensive talk illustrated how the top five companies--PPG, DuPont, BASF, Nippon and Kansai--are dominating the $10 billion automotive paint and coatings market, but it is a challenging market considering the competitive nature of the automotive business.

Jim DeLisi, president, Fanwood Chemical Corporation, discussed "REACH from an American Point of View," citing opportunities for U.S. companies to step into the void created by tougher European manufacturing regulations.

Mr. Kameoka followed with a presentation entitled "China and the Ink Industry." The session ended with the Exhibitor Speaker's Corner, which allowed tabletop exhibitors to discuss new products, followed by a reception and exhibits.

The second day session opened with "State of the U.S. Paint & Coatings Industry--Smooth Sailing or Turbulent Waters Ahead--It Depends," by Charles Bangert Jr., partner, and Scott Detiveaux, senior consultant, Orr & Boss, Inc. The speakers broke down the $80 billion global coatings market, and illustrated the dominance of the major paint and coatings companies in their respective fields.

Dr. Larry Steenhoek, DuPont, Experimental Station, followed with his talk on "Measurement of Gonioapparent Colors."

Color Cosmetics: Regulations and Measurements

Ed Faulkner, director, product management and communication, Sun Chemical Perfomance Pigments, was next, helping attendees with "Navigating through the Melange of International Cosmetic Color Regulations."

"Colour Measurement vs. Visual Judgement--The Game Goes On," by Dr. Peter Gabel, Merck KGAA, was next, followed by "Nail Polish: From Concept to Fruition," presented by Tracey Leacock, marketing and product development director, Tevco Inc. Ms. Leacock said that "A combination or separate influences of the five senses, fashion, client demand and innovation are the source of new products, and by combining the senses, fashion, client demand and innovation, nail polish is brought to life and will retain its position in the cosmetics industry."

Dr. Geoffrey M. Johnson, group leader, product development, Engelhard Corporation, discussed "Dielectric Layers for Optical Effects," while Tom Hoppe, NAFTA safety officer, Ciba Expert Services, analyzed "Dust Explosion Hazards in the Chemical Industry: Observations Based on 30 Years of Experience."

"China the Awakening Giant: Its Impact on You and Your Competitors," presented by Desmond Wong, president and CEO, Sino Strategies Group, LLC, closed the session with his overview on the enormous potential of China, which now is the largest market for cell phones and is poised to become the second-largest economy by 2025.

The event adjourned after closing remarks by conference co-chair Steve Camenisch, regulatory manager of Engelhard Corporation.

"We met our objective in having a broad scope of topics and excellent, excellent speakers," Mr. Camensich said afterward. "They make the conference. I also want to thank the CPMA and its conference committee, especially Lynne Robinson, for all the work they do."

Next year's annual conference is tentatively scheduled for April 25-27 in Baltimore, MD. For information, contact CPMA, (703) 684-4044 or www.pigments.org.

David Savastano

Contributing Editor
COPYRIGHT 2006 Rodman Publishing
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Copyright 2006 Gale, Cengage Learning. All rights reserved.

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Author:Savastano, David
Publication:Household & Personal Products Industry
Date:Jun 1, 2006
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