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CPI Announces Advisory Services of Ivan Pivko.


SEATTLE--(BUSINESS WIRE)--June 3, 1998--Caring Products International, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: BDRY BDRY Boundary , BDRYW) today announced it has concluded an Advisory Agreement with NotaBene Associates, Inc. for the management and advisory services advisory services

advisory services provided to the public, in their capacity as owners and managers of animals, are an important part of veterinary science. They may be provided by government bureaux, by commercial companies who deal in pharmaceuticals or animals or animal
 of Ivan B. Pivko, formerly the Chairman and Chief Executive Officer of Merfin International, Inc. (now Buckeye Absorbent absorbent /ab·sor·bent/ (-sor´bent)
1. able to take in, or suck up and incorporate.

2. a tissue structure involved in absorption.

3. a substance that absorbs or promotes absorption.
 Products Division of Buckeye Cellulose, Corp.), one of the premier producers of airlaid materials in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  and Europe. The non-exclusive arrangement is for one year and can be extended annually by mutual agreement of the two parties.

Pivko will focus on three specific areas: domestic and international production of the company's liner raw material supply, international distribution opportunities, and advising senior management on designated strategic corporate matters.

A chemical engineer, Pivko's career in the airlaid industry has been extensive and highly successful. In 1990, he joined Merfin as Vice President and COO, and in 1991, when the company had a market capitalization Market Capitalization

A measure of a public company's size. Market capitalization is the total dollar value of all outstanding shares. It's calculated by multiplying the number of shares times the current market price. This term is often referred to as market cap.
 of $6 million he became its President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . Pivko was instrumental in the growth of Merfin, culminating in the purchase of Merfin by Buckeye for $210 million in May 1997. Most recently, Pivko, joined the faculty of the prestigious Banff Centre for Management as an Executive-in-Residence where he designed and participated in teaching a number of senior management courses. He continues to serve the Centre as a member of its National Advisory Committee.

Commenting on the Agreement, William Atkinson, Chairman and Chief Executive Officer of CPI (1) (Characters Per Inch) The measurement of the density of characters per inch on tape or paper. A printer's CPI button switches character pitch.

(2) (Counts Per I
 said, "Obviously, we are thrilled to have a man of Mr. Pivko's stature working with our senior management team. He joins us at an important time in our company's growth. His business acumen, production knowledge and international experience will be invaluable in the months ahead as CPI continues to penetrate markets for Rejoice(R) both domestically and internationally."

Caring Products International Inc., a Seattle-based company, manufactures and markets technically advanced bladder control products, providing maximum cost savings and performance benefits to home consumers, healthcare institutions, retailers and distributors. The total market for incontinence products in North America is approaching $2 billion annually and is expecting significant growth due to the aging population and the increase in diseases which contribute to bladder control problems.

  CONTACT: Lee Schoentrup
            206/505-9225 phone
            206/282-6337 fax


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Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Article
Geographic Code:1USA
Date:Jun 3, 1998
Words:370
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