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COUNTRY'S INFORMATION HIGHWAY GETS FIRST DIGITAL VIDEO NEWS ON DEMAND SERVICE IN SEPTEMBER

 NEW YORK, July 27 /PRNewswire/ -- Election Satellite Network today announced the formation of the ESN Media Lab, an alliance of news and communication companies that will establish the nation's first interactive, on line, digital, broadcast video news service.
 Through the ESN Media Lab; ESN/mediamerica, Reuters Television, Silicon Graphics, Inc., Comcast Communications, MFS Datanet, Vyvx, New Jersey Bell, Bell of Pennsylvania, Eastern Telelogic, and GTE Spacenet will provide television and print outlets serving New Jersey with complete and comprehensive campaign coverage on demand, of the New Jersey Gubernatorial race. John Steele, president of Manhattan based, ESN/mediamerica said, "For the news and information industries, the ESN Media Lab is a promise of the digital revolution come true. With ESN Media Lab's election coverage, news organizations and educational institutions will have available for their own programming needs, the most cost effective, comprehensive and accessible source of election coverage possible. And American democracy will have the power of 21st Century information technology to link those in public service to a better educated and informed public."
 Comcast Communications will create a New Jersey Election Channel, programmed from the interactive ESN digital news source and produced on a Silicon Graphics workstation. Brian Roberts, president of Comcast Communications said, "It's great working with Reuters Television, Silicon Graphics and the other companies ESN has brought together, to develop a multimedia broadband highway to the future." The Election Channel will be carried on Comcast's New Jersey cable systems. Comcast will also make the Election Channel available to other New Jersey cable operators, providing New Jersey residents with the most accessible Gubernatorial campaign in the state's history.
 The ESN Media Lab campaign coverage of Gov. Jim Florio and his Republican challenger Christine Whitman will go on the line Sept. 6, 1993, and run through election day, Nov. 2, 1993.
 Following the results of the New Jersey election, plans are in place to continue the digital news on demand service, offering other on line video news services, including the daily national and international news feeds from Reuters Television.
 The ESN Media Lab has created this interactive news service by adapting the latest available computer and communications hardware and software. The unedited video campaign coverage, shot by ESN crews, will be fed from the field via a GTE Spacenet G STAR(R) satellite transponder to the ESN Media Lab offices at Reuters Television in New York. The video will be converted from analog format to digital and loaded into a Silicon Graphics Challenge(TM) digital video server. Utilizing the fiber optic networks of MFS Datanet, Vyvx, New Jersey Bell, Bell of Pennsylvania and Eastern Telelogic, broadcast and print subscribers can instantly search through the entire library of campaign coverage. With Silicon Graphics Indigo(TM) series workstations, producers and editors can view the campaign events, listen to the speeches and retrieve the specific news, for their own research and programming. These ESN Media Lab applications and technologies will give news organizations unprecedented control, speed, content and economy in news gathering.
 ESN/mediamerica, founded by veteran news executives Jerry Lamprecht and John Steele, produces news and information programming. Its principles have organized network news coverage of the major events of the last ten years, from wars in the Middle East, to presidential summits, to the fall of the Berlin Wall, to national political campaigns and conventions for which they now provide specialized coverage.
 Reuters Television, the largest international television news agency, is a wholly owned subsidiary of Reuters Holding PLC, the world news and information organization. Its daily coverage is estimated to reach some half-billion households worldwide via more than 650 broadcasters in 80 countries.
 Silicon Graphics is the leading manufacturer of high-performance visual computing systems. The company delivers interactive three- dimensional graphics, digital media and multiprocessing supercomputing technologies to technical, scientific and creative professionals.
 Comcast Corporation is principally engaged in the development, management and operation of cable communications networks. The company's consolidated and affiliated operations serve over 2.9 million cable subscribers at March 31, 1993. The company provides cellular telephone services in the Northeast United States to markets encompassing a population in excess of 7.4 million. Comcast also has investments in cable programming, telecommunication systems, and international cable telephony franchises.
 MFS Datanet Inc. an operating subsidiary of MFS Communications Company, Inc. develops and markets advanced data communications services. It is the first company to provide a high speed wide area network (WAN) to interconnect local area networks (LAN) of computers throughout the United States.
 Vyvx is the television services affiliate of Tulsa, Okla.-based WilTel, which owns and operates one of the only four nationwide fiber optic networks. Vyvx is the first company to provide switched contribution quality fiber optic transmission services to ABC, CBS, CNN, Fox, NBC and numerous other television and cable networks as well as productions companies nationwide.
 Bell Atlantic Corporation, based in Philadelphia, is the parent company of New Jersey Bell, Bell of Pennsylvania, Diamond State Telephone (Delaware), and the Chesapeake and Potomac Telephone companies of West Virginia, Virginia, Maryland and Washington, D.C. These companies provide a full array of local exchange telecommunications services in the mid-Atlantic region.
 GTE Spacenet Corp. is a world leader in satellite communications with over 20 years of experience in the provision of telecommunications services and systems to businesses, news organizations, educational institutions and government agencies across the U.S. and around the globe.
 NOTE: Silicon Graphics is a registered trademark and Challenge and Indigo are trademarks of Silicon Graphics, Inc.
 G STAR is a registered trademark of GTE Spacenet Corp.
 -0- 7/27/93
 /NOTE TO EDITORS: Open demonstrations of the ESN Media Lab technology will begin on Aug. 5, 1993, at 10 a.m., or by appointment. For demonstration details and arrangements, call ESN: 212-941-4028./
 /CONTACT: John Steele of Election Satellite Network, 212-941-4028, or Connie Scholz of Comcast Communications, 215-981-7584/


CO: Election Satellite Network ST: New York IN: PUB SU: PDT

LG-SH -- NY063 -- 6340 07/27/93 15:02 EDT
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Date:Jul 27, 1993
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