COTT'S MARKET SHARE ACCELERATING.TORONTO--(BUSINESS WIRE)--Dec. 4, 1995--(NNM NNM Network Node Manager NNM NASDAQ National Market (financial) NNM National Nutrition Month (March; American Dietetic Association) NNM Naryan-Mar (Russia) NNM Net New Money :COTTF, TSE/ME:BCB BCB Banco Central do Brasil (Brazil's central bank) BCB Borland C++ Builder BCB Bangladesh Cricket Board BCB Benzocyclobutene (low loss dielectric substrate) BCB Bumiputra-Commerce Bank BCB Broadcast Band ) Cott's U.S. market share of private label beverages continues to rise, despite a decline in overall private label sales, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. latest market research data. The results also show significant double-digit growth for Cott and continued growth for the total soft drink industry. In the U.S. supermarket channel, which accounts for 67% of total U.S. packaged carbonated car·bon·ate tr.v. car·bon·at·ed, car·bon·at·ing, car·bon·ates 1. To charge (a beverage, for example) with carbon dioxide gas. 2. To burn to carbon; carbonize. 3. To change into a carbonate. soft drink sales, Cott's store brand programs are showing accelerating market share gains, based on data provided by Information Resources (1) The data and information assets of an organization, department or unit. See data administration. (2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT. Inc., an independent market research firm. In the 12 weeks ending October 15, 1995 private label soft drink sales accounted for 13.1% of all soft drinks sold in U.S. supermarkets. While Cott's traditional private label competitors have experienced a decline of 6% in their market share, compared to the same period last year, Cott's share has increased 13% to 4.1% of soft drinks sold. For the first time, these latest 12 week figures place Cott ahead of Seven-up in total market share. Commenting on the results, Cott Senior Vice President of Marketing, Dan Portnoy, said, "People are talking about how much private label programs have declined this year. In part that's true, as our competitor's shares are down 5% over the latest 52 week period. However, our customers, who have supported premium store brand programs, continue to grow year over year. We are particularly encouraged by the latest market share results which show significant double digit Noun 1. double digit - a two-digit integer; from 10 to 99 integer, whole number - any of the natural numbers (positive or negative) or zero; "an integer is a number that is not a fraction" growth for all flavor segments. As an example, in the orange segment, Cott supplied premium store brand shares are ahead of Crush, and almost even with Minute Maid Minute Maid is a product line of beverages, usually associated with orange juice, but now extends to soft drinks of many kinds, including Hi-C. Minute Maid was the first company to market orange juice concentrate, allowing it to be distributed nationwide and served . What's also noteworthy is that Cott is supplying approximately one-third of the business in the supermarket, and we are continuing to develop new customers." Cott Corporation is the largest supplier of premium quality, retailer branded soft drinks in the world, with more than 100 customers in 14 countries. CONTACT: Cott Corporation Bill Smith, Treasurer 416/203-3898 or Dan Portnoy, Senior V.P. Marketing 416/203-3898 |
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