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CONSUMERS POWER 'REDUCE THE USE' PROGRAM WRAPS UP

 JACKSON, Mich., Oct. 5 /PRNewswire/ -- Consumers Power Company's "Reduce the Use" demand-side management program -- the largest energy conservation initiative in Michigan's history -- officially ended Oct. 1, 1993. Consumers Power launched the program in March 1992 after receiving authorization from the Michigan Public Service Commission (MPSC). Representatives from the utility, the MPSC, industry and low income customers will now conduct a comprehensive evaluation to determine the program's effectiveness.
 Consumers Power has requested, as part of its general electric rate case filed in May, authorization to resume the "Reduce the Use" program in 1994.
 "In addition to being the largest energy conservation effort in the state's history, 'Reduce the Use' has also been the most successful," said Michael G. Morris, Consumers Power's chief operating officer. Morris noted the following accomplishments achieved by the first-time program:
 Energy savings of approximately 380 million kilowatt-hours per year -- or approximately the generating capacity produced by a small power plant. The energy savings represent the equivalent of 0.5 percent of Consumers Power's total annual electric sales.
 Creation of approximately 500 new non-Consumers Power jobs in Michigan and elsewhere for contractors, energy conservation equipment specialists, customer service representatives and program administrators.
 Energy savings at an estimated cost of less than two cents per kilowatt-hour, 33 percent better than the target level approved by the MPSC defining exceptional performance.
 Total program participation by more than 100,000 Consumers Power electric customers.
 Pick-up and recycling of more than 52,000 second refrigerators and freezers.
 "Michigan residents can be proud of the fact that through this program, they have made major inroads in energy savings and postponement of construction of new electric generating plants," said Morris.
 "Environmental benefits of the 'Reduce the Use' program have also been substantial," noted Morris, including the following achievements, based upon the latest available estimates: approximately 18,000 pounds of ozone-depleting chloro-fluorocarbons recycled; 40 acre feet of landfill space saved due to recycling of appliance components; and recycling of 3,200 pounds of capacitors, 370 gallons of compressor oil and approximately 35 pounds of mercury.
 Consumers Power Company, the principal subsidiary of CMS Energy Corporation (NYSE: CMS), is Michigan's largest natural gas and electric utility serving six million of the state's nine and one-half million residents in 67 of the 68 Lower Peninsula counties.
 -0- 10/5/93
 /CONTACT: Charles E. MacInnis, News and Information, Consumers Power Company, 517-788-0333/
 (CMS)


CO: Consumers Power Company ST: Michigan IN: UTI OIL SU:

JG -- DE012 -- 8801 10/05/93 10:49 EDT
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Publication:PR Newswire
Date:Oct 5, 1993
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