CONSOR to Manage Intangible Asset Sale for Morgan Confections Company.LA JOLLA La Jolla (lə hoi`yə), on the Pacific Ocean, S Calif., an uninc. district within the confines of San Diego; founded 1869. The beautiful ocean beaches, in particular La Jolla shores and Black's Beach, and sea-washed caves attract visitors and , Calif. -- CONSOR announced that it will manage the sale of the intangible assets of the Morgan Confections Company ("MCC (The Microelectronics and Computer Technology Corporation, Austin, TX) The first high-tech research and development consortium in the U.S., created in 1982 by leading companies within the electronics industry. "), which filed for Chapter 7 bankruptcy liquidation earlier this year. MCC manufactured nationwide-known brands such as Allen Wertz, Miss Saylor's, and Simply Sugar Free. Although Morgan Confections is a new company, confectionery manufacturing is still an art of Allen Wertz, which has a been around since 1937, and it still adheres to their traditional formulation, which makes these candies and chocolates so unique. MCC was acquired by Knudsen's Candy in 2001, and was owned in part by them and Smith Whiley, a private equity firm. In their last full year of operations they generated revenues in excess of $21 million. Under the Allen Wertz name, Morgan Confections produced a variety of candies and chocolates. Simply Sugar Free was introduced into the U.S. confectionery market several years ago, and has enjoyed great success. In addition to those two product lines, it also manufactured functional food bars and co-packed products for more than 50 companies, including Nestle, Starbucks, NSpire and Briteway Foods. From November 2002 to June 2004, MCC doubled its business, due in part to strong demand for its products and its status as a private-label, co-packer of functional foods. Their confections can be found in approximately 1,200 stores across America. Since 2001, MCC has focused on enhancing the visibility of Allen Wertz and Simply Sugar Free across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Moreover, the firm has spent considerable resources on creating new products and trade dress. MCC is a well-established confection con·fec·tion n. A sweetened medicinal compound. Also called electuary. manufacturer and wholesale distributor. The intangible asset sale includes, among others, the "Allen Wertz," "Miss Saylor's" and "Simply Sugar Free" trademarks, trade secrets including formulae and recipes, a customer list, an open purchase order list, domain names, advertising, and marketing collateral Marketing collateral, in marketing and sales, is the collection of media used to support the sales of a product or service. These sales aids are intended to make the sales effort easier and more effective. . More information about the assets and sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. can be found at http://www.consor.com. CONSOR will accept sealed bids through 5 p.m. PDT PDT abbr. Pacific Daylight Time PDT Pacific Daylight Time PDT n abbr (US) (= Pacific Daylight Time) → hora de verano del Pacífico PDT , Friday, October 29, 2004, and the sale of the assets will be completed by the end of November 2004. |
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