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COMDEX Las Vegas 2004 Postponed; IT Industry Leaders Commit to Participate on Advisory Board to Reshape Future of Event.


SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- MediaLive International, Inc. today announced that COMDEX The former, premier computer trade show in the U.S. Although it grew into an end user event, it was originally created for dealers and distributors (it was the COMputer Dealers EXposition). (R) Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States.  2004 has been postponed in order to reshape the event with the cooperation of information technology (IT) industry leaders. COMDEX(R) 2004 had been scheduled to open November 14, 2004, in Las Vegas. The company has established a COMDEX Advisory Board representing the IT industry's foremost companies to determine how COMDEX(R) can best meet the future needs of the industry.

One year ago, MediaLive's new management team took ownership of the COMDEX brand and began the process of repositioning COMDEX(R) as a focused, business-to-business IT event. COMDEX(R) 2003 attracted more than 40,000 qualified technology buyers, 550 exhibiting companies and more than 900 journalists.

"In the year since we assumed the responsibility of managing the technology industry's largest annual event, we have sought to reposition COMDEX and rebuild the market's trust," said Robert W. Priest-Heck, president and chief executive officer of MediaLive. "While we could still run a profitable COMDEX this year, it does not benefit the industry to do so without broader support of the leading technology companies. In order to give the Advisory Board the time and opportunity necessary to partake in Verb 1. partake in - be active in
participate, take part - share in something

2. partake in - have, give, or receive a share of; "We shared the cake"
partake, share
 the redesign of COMDEX, we thought it best to postpone this year's show."

"We firmly believe the $915 billion information technology industry needs an event where the leading technology companies can speak to their global customers on neutral ground, buyers can compare all their options at one time, and thought leaders can discuss and debate the industry's future," said Eric Faurot, vice president and general manager for COMDEX. "The participation on the Advisory Board of the IT industry's leading companies and thought leaders demonstrates that the industry feels it needs COMDEX as well. We are anxious to work with the industry to build the best event."

The COMDEX Advisory Board will immediately begin assessing the value of an industry event from the perspective of vendors, buyers, media and others stakeholders; and to recommend modifications to COMDEX that suit the needs of the industry. MediaLive has received commitments to join its COMDEX Advisory Board from: John Volkmann, vice president, strategic communications, AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips. ; George Paolini, vice president, general manager of developer tools, Borland Software; Mark Fredrickson, vice president corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. , EMC (1) (EMC Corporation, Hopkinton, MA, www.emc.com) The leading supplier of storage products for midrange computers and mainframes. Founded in 1979 by Richard J. Egan and Roger Marino, EMC has developed advanced storage and retrieval technologies for the world's largest companies. ; Timothy J. Curran, chief executive officer, Global Technology Distribution Council; Jeff Singsaas, director of events, Microsoft Corp.; Robert Shimp, vice president technology marketing, Oracle Corp.; and Peter Weedfald, senior vice president, strategic marketing and new media, Samsung Electronics Samsung Electronics (SEC, Hangul:삼성전자; KSE: 005930, KSE: 005935, LSE: SMSN, LSE: SMSD) is a South Korean multinational corporation and the world's largest and leading electronics and information technology company. . Executives from Cisco, Dell and Intel have also agreed to join the Advisory Board and invitations are being extended to other industry leading companies.

"In the one year that MediaLive has had to rebuild COMDEX into a focused IT event they've made great strides," said Weedfald. "COMDEX has always been a critical channel destination and we firmly believe that our industry needs an event of its own -- COMDEX is it."

COMDEX staff will be contacting all confirmed sponsors, partners, exhibitors, speakers, vendors and attendees individually to inform them of the postponement. All other scheduled MediaLive produced events, seminars and programs will be convening as planned, including COMDEX Brazil, COMDEX Korea, COMDEX Scandinavia, COMDEX Saudi Arabia Saudi Arabia (sä`dē ərā`bēə, sou`–, sô–), officially Kingdom of Saudi Arabia, kingdom (2005 est. pop.  and COMDEX Greece. The next COMDEX Las Vegas is scheduled for November 13 - 17, 2005, at the Las Vegas Convention Center The Las Vegas Convention Center is owned and operated by the Las Vegas Convention and Visitors Authority and is located in Clark County, Nevada. It is one of the largest Convention centers in the world. At the end of 2004, the center had 3. .

About MediaLive International, Inc.

MediaLive International is a media and marketing company that drives the advancement of technology in business. MediaLive International's products and services encompass the IT industry's largest exhibitions, including COMDEX(R) and NetWorld(SM)+Interop(R), such highly focused educational programs as Next Generation Networks(R), custom seminars including JavaOne(SM), respected publications including Business Communications Review, the industry's leading end-to-end event management software solution provided by WingateWeb, and specialized vendor marketing programs. MediaLive International is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 headquartered in San Francisco, with offices throughout the world. For more information about MediaLive International, visit www.medialiveinternational.com.

MediaLive International, Seybold, Seybold Seminars, COMDEX, NetWorld+Interop, Next Generation Networks, Business Communications Review, WingateWeb and associated design marks and logos are trademarks or service marks owned or used under license by MediaLive International, Inc., and may or may not be registered in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and other countries. Other names mentioned may be trademarks or service marks of their respective owners. JavaOne is a registered trademark of Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Inc.
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 23, 2004
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