COMDEX 2003 Kicks Off New After-Hours Networking Program to Bring Together Buyers and Sellers.

Business Editors

COMDEX Fall 2003

LOS ANGELES--(BUSINESS WIRE)--Aug. 5, 2003

COMDEX After Dark Events Provide Vendors Exclusive Opportunities

to Reach Attendees; Organized Around Top Seven Technology Themes

MediaLive International, Inc., the world's leading producer of information technology events, conferences, publications and other media and services, today unveiled plans for an unprecedented networking program; COMDEX After Dark. This series of sophisticated nighttime events blends entertainment with technology innovation in a contextual fashion to facilitate business relationships and foster a more meaningful and ongoing exchange for attendees and exhibitors. At the same time, COMDEX After Dark offers exhibitors several unique and valuable sponsorship opportunities. COMDEX Las Vegas 2003 takes place November 16-20, with After Dark events scheduled November 17-19.

COMDEX After Dark activities will correspond thematically to the seven critical technology sectors that are the focus of COMDEX: The Digital Enterprise; On Demand Computing; Open Source; Security; Web Services; Windows and .NET; and Wireless and Mobility. Some of the highlights of COMDEX After Dark include:

-- Ready-to-Wear Wireless fashion show: sexy girls meet geeks on

the catwalk. This high-tech wireless fashion show features

runway-models sporting the latest in wearable technology

-- The Digital Immersion Experience: this soiree features an

interactive synthesis of digital culture and the entertainment

industry including digital film and music, gaming and consumer

gadgets

-- A Web Site Awards Ceremony: this event will honor and

celebrate the best in B2B web sites 

"Every aspect of this year's COMDEX has been designed to support the way today's buyers and sellers do business, from its sole business-to-business focus to conference sessions devoted to the new collaborative buying model," said Missy Miller, director of COMDEX After Dark. "To that end, this program will give members of the COMDEX community a place to extend their discussions beyond the show floor and gather nightly in relaxed, swank venues throughout Las Vegas where they can eat, drink and network with like-minded technologists and business people."

According to a survey conducted by COMDEX last year, 58 percent of 2002 COMDEX attendees reported that COMDEX Las Vegas 2003 is the only technology event they would attend this year. With IT budgets being scrutinized so closely, exhibitors are only investing in events that will connect them directly with serious technology buyers. Where COMDEX offers more traditional ways for companies to promote their wares, COMDEX After Dark introduces a new vehicle for vendors to reach IT buyers off the show floor in a way that best accommodates budgets and marketing strategies. Sponsorships are still available for companies that want to involve themselves in this groundbreaking COMDEX program.

Admission to COMDEX After Dark is free for conference attendees; other guests can gain access to all After Dark activities with the purchase of a networking passport for $99, or pay at the door of each event. COMDEX will provide free shuttles to transport paid attendees between the conference and the nightly events.

About COMDEX

Part of the MediaLive International, Inc. family of global brands, COMDEX hosts educational forums, events and conferences that focus on the technology areas most critical to today's IT buyer. COMDEX fosters ongoing collaboration, communication and commerce for the $879 billion IT market by connecting IT vendors with decision makers in Global 2000 companies. Regional 2003 events include COMDEX Las Vegas, November 16 - 20; Orbit COMDEX Europe, September 24 -27; COMDEX Korea, August 18 - 21; COMDEX Brazil, August 17 - 22; and COMDEX Canada, September 16 - 18. For more information, visit www.comdex.com.

About MediaLive International, Inc.

MediaLive International produces information technology tradeshows and conferences. MediaLive International's products range from the IT industry's largest exhibitions such as COMDEX and NetWorld+Interop to highly focused events featuring renowned educational programs, custom seminars and specialized vendor marketing programs. For more information about MediaLive International, visit www.medialiveintl.com.

Certain matters discussed in this release are "forward-looking statements," including statements about the future results, plans, goals and other events of MediaLive International, Inc. (f/k/a Key3Media Group, Inc.) which have not yet occurred. You can find many (but not all) of these statements by looking for words like "will," "may," "believes," "expects," "anticipates," "plans" and "estimates" and for similar expressions. Because forward-looking statements involve risks and uncertainties, there are many factors that could cause MediaLive's actual results to differ materially from those expressed or implied in this release. These include, but are not limited to, economic conditions generally and in the information technology industry in particular; the timing of MediaLive's events and their popularity with exhibitors, sponsors and attendees; technological changes and developments; intellectual property rights; competition; capital expenditures; and factors impacting MediaLive's international operations. On February 3, 2003, Key3Media voluntarily filed for protection and reorganization under the federal bankruptcy code as a result of declining operating profits caused in part by the persistent difficulties experienced by participants in the IT industry and the related reductions in IT marketing budgets, a general downturn in the economy and the continuing adverse consequences of the September 11, 2001, terrorist attacks on the travel industry which have been further negatively impacted by the commencement of hostilities in Iraq during March 2003. Each of these developments have and will continue to adversely affect participation and attendance at MediaLive's events, although we are not able to quantify or reliably estimate the future impact that these matters may have on our businesses, results of operations or financial condition. The section entitled "Item 2. Management's Discussion and Analysis of Financial Condition and Results of Operations" in the Form 10-Q for the quarter ended March 31, 2003, filed by Key3Media with the SEC, and the sections entitled "Item 1. Business -- Certain Factors That May Affect our Businesses" and "Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations" in the Annual Report on Form 10-K for the year ended December 31, 2002, filed by Key3Media with the SEC contain important cautionary statements and a discussion of many of the factors that could materially affect the accuracy of MediaLive's forward-looking statements and/or adversely affect its business, results of operations and financial position. These statements and discussions, as well as any others contained in Key3Media's other SEC public filings, are incorporated herein by reference. MediaLive does not plan to update any forward-looking statements.

MediaLive International, COMDEX and associated design marks and logos are trademarks or service marks owned or used under license by MediaLive International, Inc., and may be registered in the United States and other countries. Other names mentioned may be trademarks or service marks of their respective owners.