COLLOQUY.COM Website Revamped To Offer More Frequency/Loyalty Program Information and News.CINCINNATI--(BUSINESS WIRE)--Aug. 25, 1999-- COLLOQUY col·lo·quy n. pl. col·lo·quies 1. A conversation, especially a formal one. 2. A written dialogue. [From Latin colloquium, conversation; see .COM (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. , a popular website dedicated to the dissemination dissemination Medtalk The spread of a pernicious process–eg, CA, acute infection Oncology Metastasis, see there of information and analysis of frequency-marketing strategies and programs of all types, has unveiled a new host of new features as well as a new look. Published by Frequency Marketing, Inc. (FMI FMI Fondo Monetario Internacional (Spanish: International Monetary Fund) FMI Fonds Monétaire International FMI For More Information FMI Food Marketing Institute FMI Fundo Monetário Internacional ), COLLOQUY.COM and the COLLOQUY newsletter are dedicated to giving subscribers information on the latest developments in frequency marketing, a popular marketing strategy defined as " ... identifying, maintaining and increasing the yield from Best Customers through long-term, value-added, interactive relationships.(R)" COLLOQUY provides insights into customer retention strategies and includes research, reporting and critiques on "frequent-shopper," "frequent-diner," "frequent-flyer," "frequent-guest," "frequent-buyer" and co-branded credit card programs. The newly designed COLLOQUY.COM web site features a "Breaking News" section which highlights the latest news and developments in frequency/loyalty marketing categorized cat·e·go·rize tr.v. cat·e·go·rized, cat·e·go·riz·ing, cat·e·go·riz·es To put into a category or categories; classify. cat by industry and/or program type, such as: Airline, Banking, Coalition, Gaming, Grocery, Hotel, Internet, Restaurant, Retail, Telecommunications And Other. Companies may submit news items by e-mailing them to info@colloquy.com. "Our goal is to make COLLOQUY.COM the first place to turn for information on frequency/loyalty marketing," notes COLLOQUY Publisher and FMI President, Richard G. Barlow bar·low n. An inexpensive, one- or two-bladed pocketknife. [After Barlow, the family name of its makers, two brothers in Sheffield, England.] . "COLLOQUY.COM truly covers the breadth and depth of this effective marketing strategy by providing in-depth reporting and analysis across all industries." COLLOQUY.COM contains every article published since the newsletter's inception in 1990. It also includes comparative program matrices, conference and press information related to loyalty/frequency programs worldwide, and summaries of hundreds of frequency-marketing programs searchable by company, program name, industry, topic or key words. Subscriptions to both print and online versions are free to qualified readers. Although the COLLOQUY newsletter is printed quarterly, COLLOQUY.COM is updated monthly. Subscribe online at www.colloquy.com, or by calling 513-248-9184. COLLOQUY*s subscription base includes over 12,000 marketing executives, media representatives and business educators throughout the world. COLLOQUY, The Quarterly Frequency-Marketing Newsletter and COLLOQUY.COM are published by Frequency Marketing, Inc. (FMI), a specialized marketing services company providing complete resources for the design, implementation and management of loyalty and frequency-marketing programs which recognize and reward customers by tracking their purchase behavior. For nearly two decades, FMI has worked with such notable clients as AutoNation USA, General Electric, Bell Atlantic, American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses. , Prudential, General Motors and ITT ITT Initial Teacher Training (UK) ITT I Think That ITT Invitation To Tender ITT Individual Time Trial (professional cycling) ITT Intention-To-Treat ITT In This Thread (forums) Sheraton. |
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