COCA-COLA ENTERPRISES INC. TO CONTINUE DISTRIBUTING PRODUCTS OF NORA BEVERAGES INC. RATHER THAN COMPLETING ACQUISITION DISCUSSIONS.ATLANTA--(BUSINESS WIRE)--Nov. 6, 1996--Coca-Cola Enterprises today announced that the Company has ended negotiations to acquire Nora Beverages Inc. The Company expects to continue distributing Naya products under existing distribution arrangements. Coca-Cola Enterprises Coca-Cola Enterprises NYSE: CCE is the largest bottler by volume in the Coca-Cola System. It is the anchor bottler for North America and parts of Europe. The company is the bottler of Coca-Cola and its other soft drink products, and in some areas a few other soft drink has been in discussions with Nora since the signing of a letter of intent on July 17, 1996 with Nora's majority share owner. "While we are disappointed that we were unable to reach a final agreement with Nora's share owners, our commitment to continue to distribute Naya reflects our belief that Naya is a quality trademark with tremendous growth potential," stated Summerfield K. Johnston, Jr., vice chairman and chief executive officer of Coca-Cola Enterprises. "We remain convinced that the acquisition of a premium water company such as Nora Beverages is an effective way to expand our presence in the water business by enabling us to leverage our strong marketing and distribution system against this important category," continued Mr. Johnston. Coca-Cola Enterprises (NYSE NYSE See: New York Stock Exchange : CCE CCE Cornell Cooperative Extension CCE Corporate and Continuing Education CCE Coca-Cola Enterprises Inc. CCE Commission de Coopération Environnementale CCE Centre for Continuing Education CCE College of Continuing Education CCE Certified Computer Examiner ) is the world's largest bottler of liquid nonalcoholic non·al·co·hol·ic adj. A beverage usually containing less than 0.5 percent alcohol by volume. refreshment, distributing 57 percent of The Coca-Cola Company's United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. bottle and can volume. Coca-Cola Enterprises is the sole licensed bottler for products of The Coca-Cola Company in the Netherlands, Belgium, and most of France. In addition, the Company has a pending transaction to acquire bottling operations in Great Britain. CONTACT: Coca-Cola Enterprises, Atlanta Margaret Carton - Investor Relations Investor relations The process by which the corporation communicates with its investors. 770/989-3622 or Laura Asman - Media Relations 770/989-3023 |
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