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COCA-COLA AND SCORE BOARD COLLABORATE TO PRODUCE PREPAID PHONE CARDS BASED ON COCA-COLA IMAGES.


CHERRY HILL Cherry Hill, township (1990 pop. 69,319), Camden co., W central N.J.; name was changed from Delaware township to Cherry Hill in 1961. Largely residential, Cherry Hill has been marked by great development and housing growth, especially since the 1970s. , N.J. and ATLANTA--(BUSINESS WIRE)--July 7, 1995-- The Score Board, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: BSBL BSBL Bond Strength-Bond Length (model of Atom abstraction reaction)
BSBL Bulverde/Spring Branch Library (Texas)
BSBL Building Setback Boundary Line
BSBL Buffer Setback Line
) and The Coca-Cola Company announced today that they have entered into a license agreement whereby Score Board will produce and market collectible prepaid telephone debit cards for collector and consumer markets in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . The phone cards will feature images spanning The Coca-Cola Company's 109-year history, including current advertising and promotions, and are expected to be available to consumers this fall.

Score Board will produce and distribute a range of phone card products aimed at the consumer or utility market, as well as the millions of collectors of COCA-COLA memorabilia and phone cards in the U.S. and Canada. Distribution will be achieved through Score Board's network of hobby dealers, major U.S. and Canadian retailers, and through television shopping outlets.

The rapidly growing domestic market for prepaid telephone cards generated revenues of approximately $200 million in 1994 and is projected to grow even more in 1995. The worldwide market for prepaid telephone cards had approximately $4 billion in sales in 1994.

Ken Goldin, Chairman and Chief Executive Officer of Score Board, stated, "It is a significant opportunity for our company to develop prepaid telephone debit cards based on images from the 109-year history of `Coke,' the world's best known consumer product. We envision these products generating significant demand from consumers and collectors of `Coca-Cola' memorabilia and phone cards. We are very pleased to extend our marketing and product development relationship with Coca-Cola through this license agreement."

The Score Board, Inc. is a leading marketer and licensor of sports and entertainment-related products sold through national retailers and catalogs, television shopping programs, hobby/specialty shops, and corporate promotions and premium programs. The Company markets authentic autographed collectibles, NFL NFL
abbr.
National Football League

NFL (US) n abbr (= National Football League) → Fußball-Nationalliga
 trading cards, Classic sports draft pick trading card sets, prepaid telephone calling cards and other collectible products.

The Coca-Cola Company licenses its trademarks, characters and properties in over 30 countries worldwide.

CONTACT: The Score Board, Inc., Cherry Hill

James C. Robinson James Carroll Robinson (August 19, 1823 - November 3, 1886) was a U.S. Representative from Illinois.

Born near Paris, Illinois, Robinson moved to Clark County, Illinois, with his parents in 1825. He received a limited schooling. He engaged in agricultural pursuits.
, 609/354-9000

or

Jaffoni & Collins Incorporated, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 

David C. Collins, Joseph N. Jaffoni, 212/505-3015
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 7, 1995
Words:351
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