CNET Networks Announces BNET, www.bnet.com, the Resource for Self-Motivated Business Leaders.

LOUISVILLE, Ky. -- Comprehensive Resource for 50,000 Whitepapers, Case Studies, Webcasts and More, Searchable by Job or Industry

CNET Networks, Inc. (Nasdaq:CNET), a leading interactive media company, today announced the launch of its BNET Web site (www.bnet.com), the latest addition to the company's portfolio of business-to-business properties. BNET, a comprehensive, high-quality source of business thought leadership, is designed to help self-motivated business leaders get smarter about what's working at work by finding the quality knowledge resources they need, regardless of their job function or industry.

From its soft launch a year ago to its redesign, which went live today, BNET has already made a significant contribution to CNET Networks' goal of expanding its content offerings and attracting a broader audience and new customer segments. BNET complements the IT content focus of CNET Networks' business technology Web sites -- News.com, TechRepublic and ZDNet -- with "must know" content beyond IT that is critical across corporate functions. It leverages the company's strength in creating richer, deeper interactive experiences by combining the wisdom and passion of users, marketers and its own experts.

BNET has amassed nearly 50,000 high-quality whitepapers, case studies, Webcasts, and audiocasts. Additionally, the site offers targeted email alerts and newsletters, hand-selected RSS feeds, and business blogs, including its award-winning "Leadership Now" blog(1). BNET also provides a "Business Interest Index," a monthly look at what's top of mind/most relevant to its audience based on site activity. For example, in 2004, the top three areas of interest on the site were:

--Strategic management tools (i.e. Balanced Scorecard, Business Process Outsourcing)

--Strategic analysis (i.e. Porter's Five Forces Analysis, SWOT Analysis)

--Strategic planning process (i.e. Enterprise Resource Planning, Strategy Formulation)

"Increasingly, business decisions ranging from outsourcing to risk management to enterprise resource planning are being made across corporate functions," said Jay Gulick, Director of BNET. "BNET provides professionals a central repository for the best available resources, so they can find what they need regardless of their job function or industry. Our success so far shows that we are filling a real customer need, and with our 'official' launch today and new feedback-driven design, we are progressing quickly toward making BNET the definitive source for business knowledge and problem solving at work."

Easily searchable by job or industry, BNET has attracted more than 200,000 registered users, from executive and senior-level managers to human resources, finance and marketing professionals who work in the financial services, healthcare, government, manufacturing, and retail industries. BNET has also attracted several sponsors in new categories for CNET Networks, including executive education and business education organizations such as Tuck's Executive Education Program at Dartmouth, and management consulting firms such as Mercer Human Resource Consulting.

"The Tuck Executive Education program is always looking for new ways to get the word out to senior level managers and executives about our value-driven learning experiences," said Joan Johnson, marketing manager at Tuck Executive Education at Dartmouth. "BNET offered us the ability to provide in-depth information about several of our programs on their site. The reaction we received in terms of leads generated and enrollments was phenomenal. In fact, for one program alone, we saw a 400% return on our investment."

About CNET Networks

CNET Networks, Inc. is a worldwide media company and creator of content environments for the interactive age. CNET Networks takes pride in being "a different kind of media company," creating richer, deeper interactive experiences by combining the wisdom and passion of users, marketers and its own expert editors. CNET Networks' leading brands -- such as CNET, GameSpot, MP3.com, Webshots, and ZDNet -- focus on the personal technology, entertainment, and business technology categories. The company has a strong presence in the US, Asia and Europe.

(1)"Best Leadership Blog," 2005 Business Blogging Awards