CNET Australia Delivers Leading Local Technology Content and Services to Telstra Big Pond Internet.SAN FRANCISCO--(BUSINESS WIRE)--July 29, 1999-- Telstra, in collaboration with CNET (body) CNET - Centre national d'Etudes des Telecommunications. The French national telecommunications research centre at Lannion. , today officially launched CNET Australia, the local technology news and information Web site available on Big Pond. This is an important addition to the suite of value-added services A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions. currently available on Big Pond. Reflecting on the strength of the CNET brand, Telstra also announced a major marketing and advertising agreement with Compaq Computers. "With the launch of CNET Australia, Telstra will be able to broaden the computers category at Big Pond, providing users with top-notch technology news and information," said Telstra General Manager, Big Pond Home, Mr Rowan Munchenberg. "CNET Australia has a commitment to delivering value and content. We are committed to offering a wide range of information and services through our partnership with CNET." Halsey Minor Halsey Minor (born 1964 in Charlottesville, Virginia) is a technology entrepreneur who founded CNET in 1993 (initial plans for the company began in 1992). He is currently investing in new companies via Minor Ventures. , Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of CNET, said, "By partnering with Telstra, we are continuing to grow our brand and further establish CNET as the worldwide source for computers and technology. CNET Australia will provide local users with the complete, credible and tech-focused information for which CNET is known in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. ." CNET Australia comprises daily news, updates and columns from local Australian news sources and CNET News.com. Also available is the latest selections of software downloads, perspectives, reviews, profiles on IT newsmakers, product comparisons and the latest computer games. Over the next few months, it is intended that CNET Australia will provide users with an independent buyer's guide to technology products, including product and software comparisons and reviews. CNET is one of the largest technology content networks on the Web, with more than eight million unique users per month. (1)CNET produces five weekly television series about computers and technology, which air on USA Network, the Sci-Fi Channel and in national syndication in the United States, as well as in 45 countries worldwide. CNET is also developing a one-hour weekly series for CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence) CNBC Consumer News and Business Channel CNBC Congress of National Black Churches, Inc. , to debut in October. The announcement of a strategic marketing and advertising arrangement between Telstra and Compaq Computers in relation to the CNET Web site demonstrates the pulling power Pulling Power is a regional motoring programme shown only in the Central Television region on ITV1 since 1996. However it has been shown on the ITV1 network on a series trial basis and also as a filler programme at times. of the CNET brand. "CNET is an authoritative site on the Internet for technology-related content," said Moragh Blyth, Director, Internet Strategy, Compaq Computers. "Compaq realises the value of CNET's brand and the integrity of the CNET Australia Web site, and we're excited to participate in a more strategic partnership role with Telstra on CNET Australia." Mr. Munchenberg said, "The strength and integrity of the CNET brand has already stimulated interest from key IT companies in the market, and the agreement with Compaq Computers represents an evolution in the way companies operate in the marketing space." To celebrate the official launch of the Web site, CNET Australia is offering visitors to the site the opportunity to win a Compaq Aero hand-held computer Noun 1. hand-held computer - a portable battery-powered computer small enough to be carried in your pocket hand-held microcomputer portable computer - a personal computer that can easily be carried by hand valued at more than A$999 (US$593). To enter and to find out the latest Australian technology news and information visit http://australia.cnet.com About CNET: The Source for Computers and Technology CNET, Inc. (Nasdaq:CNET) is at the leading edge of media companies, producing a branded Internet network and television programming for both targeted and general audiences. Online and on television, CNET is the leading authority on computers, the Internet and digital technologies. CNET's network serves millions of users each day. CNET television programming airs on USA Network, the Sci-Fi Channel and in national syndication, as well in 45 foreign countries. CNET effectively owns 40 percent of Snap.com, a search and navigation service for all Internet users Internet user n → internauta m/f Internet user Internet n → internaute m/f , co-owned by NBC NBC in full National Broadcasting Co. Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network. . CNET also owns 2.3 million shares of Vignette Vignette A symbol or pictorial representation of the corporation on a stock certificate. Usually a complicated and artistic design, it is meant to make the counterfeiting of stock certificates as difficult as possible. Corporation, a manufacturer of premier Web publishing Creating a Web site and placing it on the Web server. A Web site is a collection of HTML pages with the home page typically named INDEX.HTML. Web sites are designed using Web authoring software which provides a graphical layout capability or by hand coding in HTML or both. software, and approximately 750,000 shares of Beyond.com, the world's leading online software reseller. Telstra Corporation Limited is the leading full service telecommunications carrier in Australia and the Asia Pacific region. Telstra has annual revenues of A$17 billion (US$11 billion), 60,000 staff worldwide and a presence in over 30 countries. The company has access to some 230 countries and provides multinational customers with the expert advice on networking in the Asia-Pacific region. Telstra offers consumers and businesses a broad portfolio of services including long distance, wireless, local, messaging, Internet services, information services See Information Systems. , call center services, outsourcing, and all manner of advanced global telecommunications services. Additional information on Telstra and its services is available by calling 1-800-799-6283 or viewing Telstra on the World Wide Web at http://www.telstra.com.au. (1) Media Metrix, May 1999 |
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