Printer Friendly
The Free Library
19,573,952 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

CNET, ScreenPlay, and CNE Provide CompUSA with Custom In-Store Video Featuring Expert Tech Buying Advice for Shoppers.


SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- Hosted by CNET (body) CNET - Centre national d'Etudes des Telecommunications. The French national telecommunications research centre at Lannion.  Editor-at-large Brian Cooley, "CNET's Tips for Digital Living" Helps Shoppers Pick the Best Products to Fit Their Lifestyle

CNET (www.cnet.com), the trusted, unbiased resource dedicated to helping consumers buy and use personal technology and a property of CNET Networks, Inc. (Nasdaq:CNET), along with ScreenPlay screenplay

Written text that provides the basis for a film production. Screenplays usually include not only the dialogue spoken by the characters but also a shot-by-shot outline of the film's action.
, the leading designer and producer of customized audiovisual solutions for more than 25,000 business locations across North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , and Crow's Nest Entertainment (CNE (Certified NetWare Engineer) See Novell certification. ), an audio/video systems provider, today announced a partnership to deliver valuable electronics buying expertise to consumers as they shop in the television departments of CompUSA retail stores nationwide.

The one-minute video segments, called "CNET Tips for Digital Living," will be shown numerous times throughout the day in high definition on television sets in CompUSA. Featuring CNET editorial expert Brian Cooley, the videos provide tips to help consumers choose the products and technologies that will best fit their lifestyles and budgets. Over the next few months, CompUSA will roll out the videos to 191 of their more than 240 nationwide stores.

"CNET is a recognized authority in providing consumers with trusted, unbiased advice about today's technology products, and we think CompUSA shoppers will benefit from watching these informational videos," said Brian Woods, executive vice president and general merchandising manager, CompUSA.

This alliance extends the CNET brand to new technology-interested consumer segments offline and is intended to drive further awareness among consumers of the site's editorial expertise and valuable content, which includes product reviews of thousands of consumer electronic devices as well as original help and how-to content.

"Technology products like high-definition televisions high-definition television (HDTV)

Any system producing significantly greater picture resolution than that of the ordinary 525-line (625-line in Europe) television screen. Conventional television transmits signals in analog form.
, digital cameras, and home theater An audio/video entertainment center that has a large-screen TV and hi-fi system with three speakers in the front (left, right and center) and left and right speakers in the rear. Starting in the early 1990s, video inputs were added to stereo receivers and preamplifiers.  systems are more popular than ever, and consumers want to learn as much as they can in order to make the smartest purchase decision," said Candice Meyers, senior vice president of CNET. "The brief, information-packed videos created by CNET for CompUSA give consumers insightful, easy-to-understand information about today's hottest products and technologies as they shop."

"With HD monitors becoming more prominent in the retail environments, it's been a natural progression for us to develop an HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates  in-store program. Our goal is to provide CompUSA with a program that entertains, engages and informs their customers, and the CNET informational videos, combined with the rest of our HD library, have been able to do just that," said Mark Vrieling, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of ScreenPlay.

The videos are distributed by CompUSA HD Network, a custom, private satellite network that delivers HD and standard definition content to large capacity media servers located in each store. The Network is managed by Crows Nest Crows Nest or Crow's Nest may refer to one of the following:
  • Crow's nest, a structure near the top of the mast of a ship used as a lookout point. The term may also refer to some other observational structures.
 Entertainment in partnership with ScreenPlay Inc. and advertising sales partner, In-Store Media Networks of Dallas, Texas “Dallas” redirects here. For other uses, see Dallas (disambiguation).
The City of Dallas (pronounced [ˈdæl.əs] or [ˈdæl.
.

About CNET

CNET (www.cnet.com), a property of CNET Networks, Inc., is dedicated to helping people buy and use personal technology to enhance and enrich their lives. CNET's award winning editorial staff reviews thousands of products each year, providing expert and unbiased advice on what products to buy. The site also offers help and how-to features enhanced with video content that visually shows consumers how to get the most out of technology once they own it. And, with an extensive directory of more than 400,000 products and price comparisons, CNET also gives consumers the most up-to-date and efficient shopping resource on the Web.

About ScreenPlay, Inc.

Founded in 1989, ScreenPlay, Inc. designs and produces audiovisual environments for the retail, hospitality and business services markets as well as online content providers across North America. ScreenPlay offers complete video solutions including custom programming, advertising, streaming and on-demand video. Located in Seattle, ScreenPlay operates a state-of-the-art video production house. With the strongest label relations in the industry, the company receives virtually every release from the major and independent record labels as well as full service from movie studios and game manufacturers. Corporations such as Blockbuster, CompUSA, Journeys and Harley-Davidson partner with ScreenPlay to deliver the most effective video solutions.

About CNE, Inc.

Crows Nest Entertainment, Inc. designs, installs and manages technically advanced audio/video systems for national chains in the retail and hospitality markets. Since 1994, Crows Nest has installed systems for customers such as Nordstrom, CompUSA, Petco Animal Supplies, McCormick & Schmick's, and HMS HMS
abbr.
Her (or His) Majesty's Ship

HMS (Brit) abbr (= His (or Her) Majesty's Ship) → Namensteil von Schiffen der Kriegsmarine
 Host.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Geographic Code:1USA
Date:Jul 21, 2005
Words:699
Previous Article:IDEX Reports Record Second Quarter Orders, Sales and Net Income; Double-Digit Organic Sales Growth Across All Business Segments; Third Consecutive...
Next Article:First Potomac Realty Trust Acquires Gateway Centre for $10.3 Million.
Topics:



Related Articles
CASHING IN ON DAY AFTER CHRISTMAS : MERCHANTS HOPE LOWER PRICES BOOST BOTTOM LINES.
Tech Buying Comes Alive with CNET's New Video Product Reviews.
CNET.com Launches New Home Page and Dynamic How-to Content.
CNET's Free, Live ''Holiday Helpdesk'' Online Call-in Show Provides Tech Gift Buying Recommendations and Advice.
CNET.com's Dad and Grad Gift Guides Help Consumers Find the Hottest Tech Gadgets for Upcoming Celebrations; Focus on Personality Types and Interests...
CNET.com Goes Wireless, Introduces ''CNET Mobile''; Consumers On-the-Go Can Shop for the Latest Tech Gadgets with Confidence, Accessing Reviews and...
CNET.com Invites its Community and Technology Fans to Celebrate its 10 Year Anniversary; Features Editorial Tribute on the Evolution of Digital...
CNET.com Launches Campaign to Help Consumers Get Cash for Old Tech Products While Contributing Money to Local Schools.
CNET.com Announces Local Shopping, Lets Consumers Locate Nearby Stores That Stock the Tech Gadgets They Want to Buy; Launches Annual Holiday Gift...
CNET's Annual Holiday Gift Guide Provides Shoppers with Expert Advice and Help Finding the Perfect Tech Gift this Season.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles