CNBC 'On the Money' Profiles Ckrush's LiveMansion.com; Program Reports How Ckrush is 'Directly Reaching' It's Audience.

NEW YORK -- Ckrush, Inc. (OTCBB:CKRH), a cutting-edge media group capitalizing on the convergence of entertainment and digital technologies, has announced that the CNBC program "On the Money" profiled Ckrush's LiveMansion.com on Friday August 4, 2006 at 7pm EST. The program highlighted Ckrush's groundbreaking concept" LiveMansion: The Movie", the first feature film to be developed and cast by an online community. "On the Money" identified Ckrush as an innovator "bypassing Old Hollywood" and "directly reaching their audience".

The program stated Ckrush has created in LiveMansion an on-line social network, with social networks being the "new go to place to reach fans". "LiveMansion: The Movie" is the first film produced online by a social networking community, whose members will play major decision-making roles in the project, including casting the film and choosing the director. The movie concept begins on LiveMansion.com, a fully interactive social networking site with unique user-personalized home pages where members can edit profiles, post pictures and blogs, receive mail and keep a detailed list of friends. Members can create their own virtual mansion with dozens of rooms that explore their interests with other like-minded members, all in real time.

"Our initiatives continue to attract interest," said Jeremy Dallow President of Ckrush. "We believe strongly that Ckrush is at the forefront of the convergence of social networking and entertainment."

Ckrush will have a link to the program posted on both www.LiveMansion.com and www.Ckrush.net as soon as it is made available.

About Ckrush, Inc.

Ckrush, Inc. is a cutting edge entertainment and digital media group capitalizing on the global convergence of the traditional entertainment industry and the "participatory pop culture" revolution of online communities and digital technology. The Company produces feature films, sports programs and other content that target young adults, a highly-coveted entertainment industry demographic comprised of 70 million-plus consumers with an estimated spending power in excess of $200 billion annually. Ckrush owns LiveMansion.com a fully interactive social network. Ckrush feature films slated to be released in 2006 include, "Beer League," starring Artie Lange, "TV the Movie," starring Steve O and Wee Man of "Jackass" fame; and National Lampoon's "Pledge This," starring Paris Hilton. Ckrush also promotes and distributes televised sports events and other programming through pay-per-view, video-on-demand and other channels.

Forward-Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements are based on management's current expectations or beliefs, and are subject to uncertainty and changes in circumstances. Actual results may vary materially from those expressed or implied by the statements herein due to changes in economic, business, competitive, technological and/or regulatory factors; acquisitions of dispositions of business assets; and the potential impact of future decisions by management. More detailed information about these factors may be found in filings by Ckrush, Inc. with the Securities and Exchange Commission. Ckrush, Inc. is under no obligation to, and expressly disclaims any such obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, or otherwise.