CMS Solutions Launches P4 Web Crafter.Business Editors/High-Tech Writers CAMARILLO, Calif.--(BUSINESS WIRE)--April 5, 2004 CMS (1) See content management system and color management system. (2) (Conversational Monitor System) Software that provides interactive communications for IBM's VM operating system. Solutions of Camarillo, Calif., today launches P4 Web Crafter, a unique service for creating a productive and effective business web site. "Most small businesses either do not believe that they need a web site or don't know Don't know (DK, DKed) "Don't know the trade." A Street expression used whenever one party lacks knowledge of a trade or receives conflicting instructions from the other party. how to put one together," commented Martin Shum, President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Even for businesses that have an e-business initiative, more often than not, they simply purchase a URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. and use web design services to create HTML HTML in full HyperText Markup Language Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web. pages. This type of web site is no more than an infomercial and will be lost in the cyberspace. Without the proper contents and programs, a web site is of no interest to visitors and without a well thought out promotion strategy, no one will know it exists." A good web site can successfully acquire and retain customers online. P4 Web Crafter accomplishes this objective by using a 4-step process: Plan, Position, Publish and Promote. Plan involves creating a business plan. Position entails developing a marketing strategy. Publish encompasses crafting the content. Promote means achieving the optimum Internet exposure. "Taxi business in a suburban neighborhood is very different than in a major city," commented Mike Leko, Managing Partner of Thousand Oaks Cab. "A large part of our revenue comes from providing contracted transportation services to local businesses. P4 Web Crafter helped us conceptualize con·cep·tu·al·ize v. con·cep·tu·al·ized, con·cep·tu·al·iz·ing, con·cep·tu·al·iz·es v.tr. To form a concept or concepts of, and especially to interpret in a conceptual way: the Internet solution we need and strategize on the critical marketing elements that must be included. Our new web site (www.ToaksCab.com) has delivered to us a great return on investment." About CMS Solutions CMS Solutions develops easy to use content management products for use on personal computers, web sites and merchandising systems. For more information, visit www.CMSsolutions.net. About Thousand Oaks Cab Thousand Oaks Cab & Uptown Limousine is a well-equipped, well-capitalized and well-managed company. They have been providing transportation services to the Conejo Valley of Southern California since 1960. For more information, visit www.Toakscab.com. EDITOR'S NOTE: In the name P4 Web Crafter, the number 4 should appear as a superscript Any letter, digit or symbol that appears above the line. For example, 10 to the 9th power is written with the 9 in superscript (109). Contrast with subscript. . |
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