CMP starts institute for Partner Education & Development.

CMP Media's (Manhasset, NY) Technology Solutions Group has launched the Institute for Partner Education & Development (IPE&D), a new education and training business for hardware manufacturers and software publishers. CMP said the purpose of the new business is to help those manufacturers and developers "learn how to work more effectively with the channel."

CMP said that IPE&D will cover a variety of channel-related topics, ranging from strategy to tactical implementation and execution, and including the evolution of the channel and emergence of solutions-oriented channel players, the channel's relationship with end-customers, and issues relating to vendors, and business models and strategies.

Two types of training will be offered initially: quarterly, regional one and a half day training sessions targeted to channel sales and marketing executives; and, private customized training sessions for mid--level managers and channel marketing personnel, as well as senior management at hardware manufacturers and software publishers.

CMP said the goal of the new business is to "shorten the learning curve for vendors, enabling them to develop and execute on channel strategies and programs that will ultimately drive their revenues."

CMP's Technology Solutions Group is the producer of CRN and VARBusineas magazines and the Xchange Conference.