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CMP Enhances International Network Offerings; M&T International Becomes CMP Worldwide Media Networks.


MANHASSET, N.Y.--(BUSINESS WIRE)--Nov. 14, 1997--

Name Change Reflects CMP's Commitment to Offering Advertisers Easy

Access to Key High-Tech Markets Around the World

CMP CMP (cytidine monophosphate): see cytosine.


(1) (CMP Media LLC, Manhasset, NY, www.cmp.com) Part of United Business Media, CMP is a leading integrated media company that offers a wide variety of publications and services in the information
 Media Inc. (Nasdaq: CMPX CMPX Complex ) today announced it has changed the name of its M&T International group to CMP Worldwide Media Networks. The new name underscores CMP's strategy of offering advertisers worldwide reach through a networked series of publications in key high-tech markets.

"The five publication networks CMP Worldwide now offers represent the most complete system of local publications in the top-spending IT markets around the world," said David Tyler
'For the US Congressman, see David Gardiner Tyler


David Tyler (born October 25, 1965) is a Canadian radio personality and voice over artist.
, Managing Director, International Sales and Licensing. "We've made it easy and rewarding for advertisers to make global buys targeted precisely to the highest-consuming audiences."

Building around CMP's strength as the only high-tech media company whose products and services reach the builders, sellers and users of technology, CMP Worldwide Media Networks enables advertisers to enjoy strategic, financial and logistic lo·gis·tic   also lo·gis·ti·cal
adj.
1. Of or relating to symbolic logic.

2. Of or relating to logistics.



[Medieval Latin logisticus, of calculation
 advantages by placing advertising centrally, through one point of access. Its five worldwide networks are:

-- The Electronics/OEM Publication Network, which reaches more than 80,000 engineering managers, design engineers, systems integrators An individual or organization that builds systems from a variety of diverse components. With increasing complexity of technology, more customers want complete solutions to information problems, requiring hardware, software and networking expertise in a multivendor environment.  and OEMs who shape the marketplace in key markets globally.

-- The Channel Publication Network, which delivers key audiences of VARs, distributors, systems integrators, dealers and OEMs through international versions of Computer Reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers.  News (US edition) and representation of other local channel publications.

-- The Corporate IS Publication Network, which targets IS, executive and senior managers with timely news and analysis through international versions of InformationWeek (US edition) and representation of other local IS publications.

-- The IS Networking/Communications Publication Network, which reaches the IS, communications and network managers who are making the purchasing decisions for their companies. This network provides in-depth technical and business information delivered from an enterprise-wide perspective.

-- The PC Buyers Publication Network, which provides business technology buyers worldwide with the key information they need to reach corporate users and IS managers globally.

Strategic advantages provided by CMP Worldwide Media Networks include: corporate image and branding; timing and control of global messaging; easier worldwide product management; efficient use of clients' resources; and high-level access to publishers. Among the many financial benefits are guaranteed competitive rates; network incentives; the ability for CMP Corporate Accounts customers to include international spending in their contracts; and billing in U.S. dollars with no value-added tax value-added tax (VAT), levy imposed on business at all levels of the manufacture and production of a good or service and based on the increase in price, or value, provided by each level. . The logistical lo·gis·tic   also lo·gis·ti·cal
adj.
1. Of or relating to symbolic logic.

2. Of or relating to logistics.



[Medieval Latin logisticus, of calculation
 advantages -- full service from one source -- include: consolidated CMP Media billing; delivery of film to multiple international locations; easy copy changes worldwide; ad development consultation -- creative and translation; and standardized standardized

pertaining to data that have been submitted to standardization procedures.


standardized morbidity rate
see morbidity rate.

standardized mortality rate
see mortality rate.
 media kits.

Advertisers interested in the global opportunities offered by CMP Worldwide Media Networks should contact Jonno Wells at (650) 513-4374 or jwells@cmp.com in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  or Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. ; Andrew Fawcett-Wolf at 44-171-470-7144 or afawcett@cmp.com in Europe; or Linda Wu at 886-254-52038 or lwu@cmp.com in Asia.

CMP Worldwide Media Networks provides US technology advertisers with a comprehensive network of leading, independently-published IT publications worldwide. In addition, it is committed to expanding its network of leading, local-language publications serving high-tech builders, sellers and users overseas.

CMP Media Inc. is a leading print and online publisher of newspapers and magazines about technology and an innovator in technology-related Internet products and services. CMP's offerings serve the broad technology spectrum in key high-tech markets worldwide: those who build technology, those who sell it, and those who use it. The company's publication titles, which include EE Times, InformationWeek, Computer Reseller News and Windows Magazine, along with products and services created exclusively for the Internet, can be found on CMPnet at http://www.CMPnet.com.

NOTE: All of CMP's press releases are available on the Web at http://www.cmp.com.

CONTACT: CMP Corporate Communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. :

Catherine Jarrat Koatz (516) 562-7827,

e-mail ckoatz(at)cmp.com

or

Barbara Kerbel (516) 562-5218
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 14, 1997
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