CMP's InformationWeek Magazine Boosts Circulation 6.7% to 400,000 Qualified IT Buyers to Satisfy Reader Demand in the Emerging Enterprise Market.MANHASSET, N.Y.--(BUSINESS WIRE)--Sept. 17, 1998-- Global Circulation for the InformationWeek Brand at Nearly 900,000; InformationWeek Daily Email News Service Applies for BPA BPA British Paediatric Association. Membership Responding to reader demand in the emerging enterprise market, CMP's InformationWeek magazine will boost circulation 6.7% to 400,000 qualified information technology (IT) buyers, up from the current 375,000. The full increase will take effect by the end of December, with an interim increase to 385,000 scheduled for the November 30 issue. The emerging enterprise market consists of companies that are making significant investments in IT relative to their company size and are using technology to level the playing field and drive rapid growth. "Company size is no longer a competitive advantage," said Randy The name Randy generally derives from the names Randall or Randolph (meaning wolf with a shield). Randy is used as a given name primarily in the US and Canada. Men known as Randy
(Chief Information Officer) The executive officer in charge of information processing in an organization. and InformationWeek Conference chair, at this week's event. "Innovation is the key differentiator in business today." The publication announced recently that it has expanded its emerging enterprise editorial coverage and will launch an emerging enterprise event this December in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , the Emerging Enterprise Forum. InformationWeek will increase its print advertising rates by only 8% in 1999, maintaining the publication's mission of giving advertisers access to more buyers at more business locations at a lower cost per thousand than any other publication in the market. InformationWeek Branded Properties Mirror Print Growth Once the full increase takes effect, the InformationWeek brand will reach 890,933 subscribers worldwide through its U.S. and numerous international editions, including those published in Europe, Asia, and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. . Another InformationWeek product, InformationWeek Daily, an email news service, has just applied for BPA membership and plans to audit its circulation of 100% qualified IT buyers. InformationWeek Daily's circulation is currently at 150,000 subscribers and growing. InformationWeek Events continue to witness strong momentum as well. This week's eighth annual InformationWeek Conference in Amelia Island Amelia Island is one of the southernmost of the Sea Islands, a chain of barrier islands that stretches along the east coast of the United States from South Carolina to Florida. It is 13 miles long (21 km) and approximately 4 miles (6 km) wide at its widest point. , Florida saw record attendance of more than 600 IT executives. "You'd have to search far and wide to find a leading company that doesn't rely on technology as the single most powerful driver of its business," said Tony Uphoff, Vice President/Group Publisher for CMP's Business Computing computing - computer and Communications Group and InformationWeek's Publisher. "That's what InformationWeek is about--and that's why every week more IT decision-makers are turning to the InformationWeek brand as their number one source of business technology news and analysis." Published weekly by CMP CMP (cytidine monophosphate): see cytosine. (1) (CMP Media LLC, Manhasset, NY, www.cmp.com) Part of United Business Media, CMP is a leading integrated media company that offers a wide variety of publications and services in the information Media Inc., InformationWeek magazine delivers news, strategies, analysis, product and technology information to people who manage technology in business. In addition to the weekly magazine, InformationWeek provides a system of information solutions for people who manage technology in business, including InformationWeek Online (http://www.informationweek.com), the annual InformationWeek Conference for business and technology executives and InformationWeek Daily. CMP Media Inc. (Nasdaq: CMPX CMPX Complex ) is a leading high-tech media company providing essential information and marketing services to the broad technology spectrum--the builders, sellers and users of technology worldwide. With its portfolio of newspapers, magazines, custom publishing, Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the products and conferences, CMP is uniquely positioned to offer marketers comprehensive, integrated solutions tailored to meet their individual needs. Online editions of the company's print publications, along with products and services created exclusively for the Internet, can be found on CMPnet at http://www.CMPnet.com. NSTL (National Software Testing Lab, Blue Bell, PA, www.nstl.com) An independent organization established in 1983 that evaluates computer hardware and software in the PC, mobile and gaming markets. It adheres to controlled testing methods to ensure objective results. , the company's independent testing lab, serves government, corporate and technology vendor clients around the world. |
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