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CLARK J. VITULLI ACCEPTS POST AS PRESIDENT OF MARK III; FORMER U.S. MAZDA EXECUTIVE TO DIRECT MAJOR VAN CONVERSION COMPANY

 OCALA, Fla., Sept. 21 /PRNewswire/ -- Clark J. Vitulli has been named president and chief executive officer of Mark III Industries, Inc., the leading national van conversion company, it was announced today. Mark III designs, manufactures and sells converted vans and pickup trucks.
 Vitulli, who had been executive vice president of Mazda Motor of America, Inc., the past four years, and a long-time Chrysler executive, will continue the leadership provided by Mark III's founder, R. Thad Boyd Jr., who died last year. In his new postion, Vitulli, who will be a member of the board of directors, will direct and supervise all company activities, including product development, manufacturing, marketing and sales, reporting to Sally Boyd, chairman.
 Known for its quality and high safety standard, Mark III Industries converts and builds affordable multi-purpose luxury vans and pickup trucks. Founded in 1978 and based in Ocala, the company controls an estimated 25 percent of the U.S. conversion market and is the largest unit volume converter of Ford, GM and Chrysler vans and pickups.
 "We feel fortunate to have attracted the talents of an executive the caliber of Clark Vitulli," said David House, senior vice president of American Express Travel Related Services and the Mark III board member who spearheaded the search for a new chief executive. "We offered the position to Clark after conducting an extensive and lengthy nationwide search. With his excellent automotive and truck background, Clark will help Mark III achieve an even greater share of the highly competitive van market. He will provide the quality leadership we've been seeking."
 "Mark III represents a tremendous challenge and opportunity. It is already the fast-paced van conversion industry leader but it still has lots of potential for growth," Vitulli said. "It's also going to be great to be back on familiar territory since I attended elementary school through college in Florida," he said.
 Vitulli joined Mazda Motor of America, Inc. in Irvine, Calif., in 1989 as senior vice president and chief operating officer and was later named executive vice president. In that capacity, he directed all sales, marketing and customer satisfaction for the multi-billion dollar company.
 During his four years at Mazda, Vitulli launched six new products, during the auto industry's worst period in 20 years, improved relations with Mazda's 900 car and truck franchise dealers, and supervised development of a new parts distribution system. The executive is also known for his aggressive marketing campaigns including Mazda's LPGA Golf Championship, Tennis Classic, Jimmy Huega's Mazda Ski Express and Golf Clinics for Executive Women.
 From 1969-89, Vitulli worked at Chrysler Corporation in a variety of sales, marketing and corporate positions. His last two years there he served as general marketing manager for the Chrysler Division and directed advertising, merchandising and marketing strategy. He helped launch the LeBaron Coupe and Convertible, New Yorker, Imperial automobiles.
 As national merchandising manager for the Dodge Division of Chrysler, from 1984-86, Vitulli was instrumental in the successful launches of several new products, including the Dodge Dakota mid-size truck, Dodge Daytona sports car and Dodge Shadow compact car. He began his career with Chrysler in Jacksonville, Fla., as an administrative trainee.
 Vitulli received his B.S. in advertising from the University of Florida in Gainesville in 1968. He completed the Executive Management Program at Dartmouth's Amos Tuck School of Business Administration in 1988. He currently lives in Laguna Hills, Calif., with his wife; they have four sons.
 -0- 9/21/93
 /CONTACT: Tom McDonald of Hill and Knowlton, 313-393-3300/


CO: Mark III Industries, Inc. ST: Florida IN: AUT SU: PER

SB-KR -- DE017 -- 4138 09/21/93 11:51 EDT
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Publication:PR Newswire
Date:Sep 21, 1993
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