CIC moves to larger headquarters to accommodate growth; 50%-plus employee growth and increased AnalytiX sales lay foundation.ENGLEWOOD, Colo.--(BUSINESS WIRE)--Aug. 12, 1996--Customer Insight Co. (CIC CIC circulating immune complexes. CIC Circulating immune complexes. See Immune complexes. ), a Metromail Company and leader in stand-alone and client server database marketing software and services, today announced its move to a new location in Greenwood Village, Colo. The additional 20,000 square feet is needed to accommodate the company's 50-plus-percent growth in employees in 1995 and the continued success of AnalytiX(R), CIC's powerful Microsoft Windows-based database marketing software. The Greenwood Village site incorporates an open office environment, with no private offices and an abundance of meeting rooms, to enhance inter-departmental communications and improve productivity. The space also includes technological advancements that support new product development and customer service requirements. The new facility expands the company's headquarters to 64,000 square feet with additional expansion space for the future. CIC anticipates 1996 employee growth comparable to 1995 based on the announcement of its enhanced AnalytiX version 2.2 in December 1995, AnalytiX 2.3 in June 1996 and agreements with Corporate Strategies International Pty Ltd PTY LTD Propriety Limited (company structure in Australia) . to resell AnalytiX in Australia and New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. . CIC has also recently announced an alliance with Applied Segmentation Technology (ASTech(tm)) of Denver to custom develop and market AnalytiX to the newspaper industry. "CIC has been successful in marketing AnalytiX to large corporations with diverse network environments. This has contributed to our dramatic growth and resulted in the need for a much larger facility to accommodate employee, customer and business partner needs," said Tery Larrew, president of Customer Insight Co. "The new interactive working environment, coupled with dedicated high-tech training rooms, will strengthen our focus on achieving high levels of client satisfaction and promote a team work approach at CIC," said Carol Post, vice president of marketing for CIC. Since the release of AnalytiX and the extensive development of new modules for the product, CIC's customer base has grown significantly. CIC's database marketing solutions are used by hundreds of companies in the cable television, catalog, entertainment, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. , healthcare, newspaper, publishing, telecommunications and travel industries. A few customers include: Ameritech Cellular Ameritech Mobile Communications, LLC was the first company in the United States to provide cellular mobile phone service to the general public. Cell service became publicly available in Chicago on October 13, 1983. (Hoffman Estates Hoffman Estates A village of northeast Illinois, a suburb of Chicago. Population: 49,700. , Ill.); Ameritech New Media Enterprises (Chicago); Cablevision Systems Corp. (Woodbury, N.Y.); Branch Banking and Trust Co. (Wilson, N.C.); Central Carolina Bank (Durham, N.C.); San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden Newspaper Agency (San Francisco); and Superstar Satellite Entertainment (Tulsa, Okla.). To best serve clients in new industry segments, CIC has hired experienced representatives who understand these businesses and can provide comprehensive customer and technical support. Additionally, recent corporate alliances extend CIC's marketing efforts to strategically target marketing departments in major Fortune 1000 companies. Customer Insight Co., now headquartered in Greenwood Village, is the leading supplier of stand-alone and client server database marketing software. The company supports more than 1,600 installations of its products in a variety of industries, including cable television, catalog, entertainment, financial services, healthcare, newspaper, publishing, telecommunications and travel. Founded in 1986, CIC is a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Metromail Corp. Metromail (NYSE NYSE See: New York Stock Exchange :ML) leads the industry in providing direct marketing-oriented consumer information and reference services for a wide variety of customers. With more than 50 years of experience, Metromail is one of the top three direct marketing service companies in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and has the largest commercial direct mail production facilities in the United States. Metromail's services include list procurement, list enhancement, database management, mail production, marketing research, reference and information services See Information Systems. . -0- Note: AnalytiX is a registered trademark of Customer Insight Co. All other product names are trademarks of their respective holders. CONTACT: Customer Insight Co., Greenwood Village Carol Post, 303/397-7772 or Mesa Communications Lisa Wilson, 303/740-0493 wilsonlis@aol.com |
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