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CHRISTMAS PROGRAMMING: QVC SHOPPING NETWORK DONATES AIR TIME TO NATIONAL CHARITABLE ORGANIZATIONS

 WEST CHESTER, Pa., Dec. 21 /PRNewswire/ -- In the spirit of the holiday season, QVC Network, Inc., will suspend its usual 24-hour-a-day shopping format on Christmas Eve to provide broadcast time to air public service messages. Beginning at 4 p.m. ET, QVC will air messages for more than 25 nationally-recognized charitable organizations.
 This is the fifth year QVC has donated broadcast time to air messages for organizations including the American Cancer Society; American Heart Association; Easter Seal Society, Make A Wish Foundation; The Arthur Ashe Foundation for the Defeat of AIDS, Inc.,; Special Olympics International and many more.
 Following the eight-hour broadcast, QVC will present selections of favorite holiday music throughout Christmas Day. The regular shopping programs will resume at 8 a.m. ET on Saturday, Dec. 26.
 QVC, the nation's largest cable shopping channel, is transmitted live, 24 hours a day, seven days a week and currently reaches more than 42 million cable homes and nearly three million homes with satellite dishes.
 -0- 12/21/92
 /CONTACT: Kathleen Holliday of QVC, 215-429-8209/


CO: QVC Network, Inc. ST: Pennsylvania IN: ENT SU:

KD -- NY074 -- 8981 12/21/92 18:55 EST
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Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Dec 21, 1992
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