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CHIP-INDUSTRY BAROMETER HITS HIGHEST LEVEL SINCE '95.


Byline: Lawrence M. Fisher The New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times

The semiconductor industry's leading indicator Leading Indicator

A measurable economic factor that changes before the economy starts to follow a particular pattern or trend. Leading indicators are used to predict changes in the economy, but are not always accurate.
 rebounded sharply in October, reaching its highest level since last year, a trade group reported Monday. Analysts had expected a gain, but the actual number exceeded even the most optimistic estimates.

The Semiconductor Industry Association, based in San Jose San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, reported a book-to-bill ratio Book-to-Bill Ratio

The technology industry's demand-to-supply ratio for orders on a "firm's book" to number of orders filled.

Notes:
This ratio tells whether the company has more orders than it can deliver (if greater than 1), has the same amount of orders that it can
 of 1.10, up from a revised figure of 0.98 in September. The ratio compares orders with shipments, so the reading of 1.10 indicates that for every $100 worth of chips shipped, $110 was ordered. That is considered a sign that the industry is again growing.

Analysts hailed the number, which was the largest since 1.12 in December, as the harbinger of a new boom cycle for the chip industry.

The return to a reading above 1 comes after last week's announcement by Intel Corp., the world's largest semiconductor company, that its fourth-quarter results would exceed previous estimates because of a surge of orders from personal computer manufacturers.

The book-to-bill reflected ``a real acceleration of microprocessor orders, and that's Intel,'' said Jonathan Joseph, an analyst with Montgomery Securities.

But he noted that prices had firmed for D-RAM See dynamic RAM.  chips, or dynamic random access memory Dynamic random access memory (DRAM) is a type of random access memory that stores each bit of data in a separate capacitor within an integrated circuit. Since real capacitors leak charge, the information eventually fades unless the capacitor charge is refreshed periodically. , the most common type of chips produced by many other manufacturers, which had been in oversupply o·ver·sup·ply  
n. pl. o·ver·sup·plies
A supply in excess of what is appropriate or required.

tr.v. o·ver·sup·plied, o·ver·sup·ply·ing, o·ver·sup·plies
 much of the year. ``That's a real healthy sign that we're seeing a re-acceleration,'' Joseph said.

Chip orders in October rose to $3.74 billion, up $566 million, or 18 percent, from $3.17 billion in September, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the trade group. Shipments also increased, to $3.39 billion, up $161 million, or 5 percent, from $3.23 billion in September.

The book-to-bill ratio has been the subject of much criticism in recent months, and the association said Monday that it would stop publishing the number at the end of the year.

In January, the trade group will begin publishing the Global Billings Report, which will reflect sales of chips worldwide; the book-to-bill covers only the markets in North and South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere. , which account for roughly a third of total chip sales.

``The new program will give industry observers a more accurate picture of trends in the world semiconductor market as business continues to expand and diversify,'' Thomas W. Armstrong, the association's president, said in a statement. ``Instead of focusing on book-to-bill ratios for just one major market, people will get to review sales numbers from all four major markets.''

While the addition of Japanese, Asian-Pacific and European data represents an improvement, analysts said, the new report will be subject to some of the distortions that have plagued the old one.

For one thing, the data are tabulated in dollar amounts, rather than in units, so any drops in price can indicate a decline in orders even though volume is actually increasing; such a situation occurred earlier this year.

And because the ratio is based on a three-month moving average, one unusually good or bad month skews the number for the entire period, analysts said.

Dan Niles, an analyst with Robertson, Stephens & Co., said this type of distortion explained the surprising figure for October.
COPYRIGHT 1996 Daily News
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:BUSINESS
Publication:Daily News (Los Angeles, CA)
Article Type:Statistical Data Included
Date:Nov 12, 1996
Words:522
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