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CHF/PERFORMAX Redoubling Its New York Focus: NYC and White Plains Offices Join Forces; Project 30% Annual Growth Rate.


Business Editors/Insurance Writers

BALTIMORE--(BUSINESS WIRE)--July 7, 2000

Corporate Healthcare Financing, Inc. (CHF CHF

In currencies, this is the abbreviation for the Swiss Franc.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
), one of the top health plan administrators nationwide and developer of the PERFORMAX integrated benefits program, is projecting 30 percent annual growth in its New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Region through an intensified regional focus.

By combining the forces of its New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 and White Plains offices and enacting strategies to deepen penetration of the marketplace, CHF/PERFORMAX expects the Region to more than double its revenues within three years.

Keith B. Sullivan, company President, stated: "Our New York City and White Plains offices have long been CHF/PERFORMAX strongholds. Operating independently, these offices contributed nearly one-third of total corporate revenues last year. Our objectives are to leverage their individual strengths, recruit industry sales leaders to expand our marketing capabilities, and create a unified force that will easily meet our growth expectations."

James P. Malvey and Paul W. Staubi, both Vice Presidents and Senior Sales Consultants, will share regional leadership responsibilities. Both Mr. Malvey and Mr. Staubi have earned preeminent pre·em·i·nent or pre-em·i·nent  
adj.
Superior to or notable above all others; outstanding. See Synonyms at dominant, noted.



[Middle English, from Latin prae
 sales leadership positions in the national health insurance industry.

Mr. Malvey joined CHF in 1994. Previously, he was a Senior Consultant with New England New England, name applied to the region comprising six states of the NE United States—Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, and Connecticut. The region is thought to have been so named by Capt.  Mutual Life Insurance Company, where he consistently ranked in the top ten percent of the company's sales producers. His background also includes the position of Group Representative with Dascit, White and Winston, where he marketed health insurance to brokers.

Mr. Malvey earned his degree in Business Economics at SUNY SUNY - State University of New York  at Oneonta and is a member of the National Association of Life Underwriters.

Mr. Staubi also joined CHF in 1994, bringing with him a two-year record as Top National Sales Producer for New England Mutual Life Insurance Company. Mr. Staubi's formerly was a Sales Consultant with Prudential Life Insurance Company.

He graduated from Lafayette College Lafayette College is a private coeducational liberal arts college located in Easton, Pennsylvania, USA. The school, founded in 1826 by citizens of Easton, first began holding classes in 1832.  in Easton, PA with a degree in Economics and Business and, along with Mr. Malvey, is a member of the National Association of Life Underwriters.

Headquartered in Baltimore, MD, CHF/PERFORMAX covers 130,000 health plan participants Plan participants

Employees or other beneficiaries who are eligible to receive benefits from a company's employee benefit plan.
 and manages $300,000,000 of premium equivalents. The company has offices in Atlanta, GA, Boston, MA, Chicago, IL, Hartford, CT, Houston, TX, Morristown, NJ, New York, NY, Philadelphia, PA, Phoenix, AZ Washington, DC and White Plains, NY.
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Publication:Business Wire
Geographic Code:1U5MD
Date:Jul 7, 2000
Words:376
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