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CHANGE COMES AT TOP FOR FIRM 3 CHEESECAKE FACTORY MOVES.


Byline: Brent Brent, outer borough (1991 pop. 226,100) of Greater London, SE England. The area is a rail and industrial center. Its manufactures include automobile parts, clocks and watches, and electrical equipment.  Hopkins Hopkins, city (1990 pop. 16,534), Hennepin co., SE Minn., a suburb of Minneapolis; inc. as West Minneapolis 1893, name changed 1928. The city manufactures machinery, computer and electronic parts, steel products, air pollution equipment, ophthalmic lenses, tools,   Staff Writer

CALABASAS - The Cheesecake Factory Inc. reported three changes in its top management on Wednesday as its corporate president resigned and two veteran executives took on new assignments.

Company President Jerry Deitchle, who'd been with the upscale chain for nine years and served as chief financial officer, resigned to become president of an unannounced, Texas-based, privately held restaurant chain. A native Texan Native Texan is a cultural identity concerning people born inside the borders of Texas. [1] [2] The state also has a "Native Texan License Plate." [3] "The Native Texans" are a bluegrass band from San Antonio. , he'd maintained family ties to the state and had expressed a desire to return.

``We're sad to see him go,'' said Howard Gordon, senior vice president of business development and marketing. ``We know he's definitely made tremendous contributions to our company.''

David Overton, the company's founder, chairman and chief executive, will take over as corporate president, a title he'd held in the past.

Though Deitchle had been instrumental in the growth of the chain, which operates 75 Cheesecake Factory restaurants and three Grand Lux Cafes, analysts speculated that the hands-on Overton would be able to keep the chain running smoothly.

The company also announced that 14-year veteran Peter D'Amelio had been promoted to president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of the restaurant division, which accounted for more than 94 percent of the chain's $773 million revenue in 2003.

D'Amelio had previously been senior vice president of operations for the Cheesecake Factory, then moved to president and chief operating officer of Grand Lux Cafe.

Since last September, he'd been helping Overton search for a replacement for Michael Berry Sir Michael Victor Berry, FRS FRSE (born 14 March 1941), is a mathematical physicist at the University of Bristol.

He was elected a fellow of the Royal Society of London in 1982 and knighted in 1996.
, the division's former president and chief operating officer. Berry Berry, former province, France
Berry (bĕrē`), former province, central France. Bourges, the capital, and Châteauroux are the chief towns.
 left to join Back Bay Restaurant Group.

``Peter D'Amelio has learned at the feet of Jerry Deitchle for a long time,'' said Dean Haskell, director of San Francisco-based investment bank JMP JMP Jump
JMP Java Memory Profiler
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JMP Joint Management Plan
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JMP Joint Mission Planning (US DoD)
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 Securities. ``We expect he'll continue the long-running success they've had. Cheesecake was a success before Jerry, though, so clearly, David Overton is the driving force.''

Brent Hopkins, (818) 713-3738

brent.hopkins(at)dailynews.com
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Business
Publication:Daily News (Los Angeles, CA)
Date:Mar 18, 2004
Words:316
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