CHAN & ASSOCIATES Selected By CMD Technology To Manage Media Relations; ``Agency to help maintain CMD's visibility in established markets, while helping to expand into new arenas.''.Business Editors IRVINE, Calif.--(BUSINESS WIRE)--June 12, 2000 CMD CMD cerebromacular degeneration. Technology Inc. (www.cmd.com), a recognized leader in advanced storage systems and storage interconnect technology, Monday announced that it has selected Orange County-based CHAN CHAN Channel & ASSOCIATES INC. to oversee its media and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most activities. CHAN & ASSOCIATES INC. is a full-service marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales and investment relations agency that primarily focuses on high technology market sectors, including storage, computing, telecommunications, data communications, broadcast, audio and video. "We are pleased to bring CHAN & ASSOCIATES on board," stated CMD President and Chief Executive Officer Simon Huang. "The agency has a successful track record in a variety of technology sectors in which CMD is active, as well as markets we look to enter in the future. I look forward to working closely with CHAN & ASSOCIATES in helping to strengthen CMD's position as a leading developer of cutting edge Storage Area Network RAID and I/O (Input/Output) The transfer of data between the CPU and a peripheral device. Every transfer is an output from one device and an input to another. See PC input/output. I/O - Input/Output ASIC (Application Specific Integrated Circuit) Pronounced "a-sick." A chip that is custom designed for a specific application rather than a general-purpose chip such as a microprocessor. technology." Initially, CHAN & ASSOCIATES will help grow CMD's visibility in a variety of high profile technology publications. This action will be augmented by a coordinated media relations campaign at trade shows and conferences at which CMD will participate throughout the remainder of 2000. Finally, CHAN & ASSOCIATES will help strategically position CMD to a range of industry analysts and prominent market research firms. "We are honored to forge a relationship with CMD," said CHAN & ASSOCIATES President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Curtis Chan. "CMD's products are well-known to OEMs and System Integrators. However, as Storage Area Networking (SAN) technology continues to expand, there are a variety of new market sectors that also hold promise for CMD's family of storage system and storage interconnect products. We look forward to helping CMD increase it's visibility in established markets, while simultaneously growing strategic beachheads in these new arenas." Throughout 2000, CHAN & ASSOCIATES will coordinate a push for CMD's Titan(TM) and Viper(TM) RAID controllers. The agency will also publicize a variety of new products scheduled to debut throughout the remainder of the year. In addition to media relations, CHAN & ASSOCIATES and CMD will also work closely to coordinate positioning and coverage for a variety of industry trade shows scheduled for the coming months. About CHAN & ASSOCIATES INC. CHAN & ASSOCIATES INC. is a full service marketing communications, investment relations and advertising agency. The company provides focused public relations, business and marketing consulting, market research and advertising services to domestic and international clients, ranging from the Fortune 50 to entrepreneurial start-ups, in a variety of high technology industries. For more information, contact CHAN & ASSOCIATES INC., 1601 E. Chapman Ave. Fullerton, CA, 92831-4015. Phone 714/447-4993; Fax 714/578-0284; Web site: www.chanandassoc.com About CMD Technology Inc. CMD Technology Inc. supplies leading-edge peripheral storage controller technology and high-performance storage interconnect products to OEMs, VARs, integrators and resellers. CMD is a world-wide leader in RAID peripheral controller solutions for the UNIX UNIX Operating system for digital computers, developed by Ken Thompson of Bell Laboratories in 1969. It was initially designed for a single user (the name was a pun on the earlier operating system Multics). Open Systems and PC marketplaces and a leading supplier of IDE, Ultra ATA and Universal Serial Bus See USB. (hardware, standard) Universal Serial Bus - (USB) An external peripheral interface standard for communication between a computer and external peripherals over an inexpensive cable using biserial transmission. (USB USB in full Universal Serial Bus Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer. ) semiconductors for some of the world's finest computer systems. For more information, contact CMD Technology Inc., 19 Morgan, Irvine, CA 92618. Phone 949/454-0800; Fax 949/699-3268; E-mail info@cmd.com; Web site www.cmd.com. (c)CMD Technology Inc. All brand names and trademarks are properties of their respective owners. |
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