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CHAI-NA-TA Corp. Cites Subsidiary...Unique Formulations New Product Lines Now Available In Canada And Sets U.S. Launch For November 7,1995.


LANGLEY, British Columbia--(BUSINESS WIRE)--Oct. 6, 1995--CHAI-NA-TA CORP.(NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: CCCFF TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
: CC ) Gerry Gill, president and chief executive officer of Chai-Na-Ta Corp. announced that its subsidiary, Unique Formulations, Inc. (Portland, Ore), has finally met all the conditions required to bring its newly developed CHAI-NA-TA (R) brand of North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 ginseng ginseng (jĭn`sĕng), common name for the Araliaceae, a family of tropical herbs, shrubs, and trees that are often prickly and sometimes grow as climbing forms.  products as well as its UNIQUE FORMULATIONS brand of echinacea echinacea (ĕk'ənā`shēə), popular herbal remedy, or botanical, believed to benefit the immune system. It is used especially to alleviate common colds and the flu, but several controlled studies using it as a cold medicine have  products into the Canadian market.

These products, collectively called the UNIQUE line of products, were first delivered into Canada in August 1995 and are now starting to find their way through the distribution network to the regional retail outlets retail outlet npunto de venta

retail outlet npoint m de vente

retail outlet retail n
.

The CHAI-NA-TA (R) brand replaces the previous PANA-GIN brand of ginseng products. In addition, Gill stated, "The value-added line has been extended to include a more comprehensive range of ginseng/herbal mixtures. This new line targets specific needs with products such as Ch'i Tonic, Men's Formula, Women's Formula, Athletic Formula, Ginseng Chewable Vitamin C vitamin C
 or ascorbic acid

Water-soluble organic compound important in animal metabolism. Most animals produce it in their bodies, but humans, other primates, and guinea pigs need it in the diet to prevent scurvy.
, Ginseng Concentrates, etc."

The new UNIQUE line of products are now labelled with dual- language text. The Canadian labels are produced with English and French to conform with mandatory Canadian label requirements. The U.S. labels have ben produced with English and Spanish to additionally target the large Spanish speaking population in the U.S. and in anticipation of potential demand and /or expansion into Mexico.

Two additional Canadian national distributors have agreed to handle the UNIQUE product lines and stocking orders are anticipated within the next two weeks. The number of retail outlets served by the three Canadian distributors is expected to be in excess of 2000 stores.

The U.S. launch for the new UNIQUE line of products is set for November 7, 1995. In addition to the three major chains of U.S. retail drug and specialty food stores that are now carrying products manufactured by Unique Formulations, Inc., the U.S. marketing program will also be represented through well established regional brokers. Agreements have been reached with brokers to represent the UNIQUE line of products throughout 20 states in the eastern U.S., 4 states in the south, 4 states in the central U.S. and 3 states in the Pacific Northwest and Northern California Northern California, sometimes referred to as NorCal, is the northern portion of the U.S. state of California. The region contains the San Francisco Bay Area, the state capital, Sacramento; as well as the substantial natural beauty of the redwood forests, the northern . Collectively, these agencies cover 35 states and thousands of retail outlets.

"We are extremely pleased that Unique Formulations, Inc. has met all of the challenges presented by the importation of these products into the Canadian market. Unique's efforts will now be concentrated solely on sales and marketing in both Canada and the U.S.", said Gill.

Chai-Na-Ta Corp. is one of the world's largest producers and marketers of ginseng and a worldwide distributor of value-added food supplements and "nutraceutical nu·tra·ceu·ti·cal
n.
A food or naturally occurring food supplement thought to have a beneficial effect on human health.


nutraceutical
" products. Unique Formulations, Inc., owned 50 percent by Chai-Na-Ta Corp., develops and distributes natural food supplements and value-added products to the North American market.

CONTACT: G. A. (Gerry) Gill, President/CEO

Russell G. Vatcher, Corporate Secretary

Chai-Na-Ta Corp.

800/406-7668

or

Landon Barretto

or

Addy Lang

Barretto Pacific Corporation

206/583-8370
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 6, 1995
Words:493
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