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CFMPs Who attend ABA marketing conference are eligible for continuing education credits. (ABA Resources).


This year marketers who attend the ABA Aba (ä`bä), city (1991 est. pop. 264,000), SE Nigeria. It is an important regional market, a road and rail hub, and a manufacturing center for cement, textiles, pharmaceuticals, processed palm oil, shoes, plastics, soap, and beer.  Marketing Conference can obtain continuing education continuing education: see adult education.
continuing education
 or adult education

Any form of learning provided for adults. In the U.S. the University of Wisconsin was the first academic institution to offer such programs (1904).
 credit toward maintenance of their Certified See certification.  Financial Marketing Professional (CFMP CFMP Certified Financial Marketing Professional
CFMP Come Find Me Pumps (polite version) 
) designation.

CFMPs who attend the event will, be able to claim up to 14 hours of credit This year's conference will, be held in Chicago on September 14-16.

To maintain a CFMP, a marketer must complete 45 hours of continuing education every three years. As of April, slightly more than 200 persons had received their CEMP CEMP Comprehensive Emergency Management Plan
CEMP Construction Environmental Management Plan
CEMP Corporate Environmental Management Program (University of Michigan, Business School)
CEMP CCAMLR Ecosystem Monitoring Program
.

In addition, this year's conference will include a reception for CFMPs.

The following is a list of conference sessions and workshops that will be eligible for continuing education credit The number following each represents the eligible credit-hours.

Sunday, Sept. 14

General Session: More with Less, Faster with Fewer and Better than Ever, 1.25 hours.

Concurrent Workshops: Finding the Right Customers and Keeping Them, 3.5 hours.

Building Your Brand with a Limited Budget, 3.5 hours.

There's No Business Like Small Business, 3.5 hours.

Monday, Sept. 15

Concurrent Sessions: Essential of Marketing Wealth Management, 2 hours.

Practical Marketing Research for the Banking Professional, 2 hours.

Successful Retention Strategies for the Small-Business Market, 2 hours.

Emerging Practices in Customer Profitability Customer profitability (CP) is the difference between the revenues earned from and the costs associated with the customer relationship in a specified period.

According to Philip Kotler,"a profitable customer is a person,household or a company that overtime,yields a revenue
, 2 hours.

Compliance in Marketing, 2 hours.

General Session: Cutting Through the Noise, 1.25 hours.

Tuesday, Sept. 16

General Session: Marketing Confidential: True Stories of Successful CEO/Marketer Teams, 1.25 hours.

Creating Customer Evangelists, 0.75 hours.

Concurrent Sessions: Exciting Opportunities and Emerging Trends in Hispanic Banking, 2 hours.

Asset-Liability (ALCO) in Plain English Plain English (sometimes known, more broadly, as plain language) is a communication style that focuses on considering the audience's needs when writing. It recommends avoiding unnecessary words and avoiding jargon, technical terms, and long and ambiguous sentences. , 2 hours.
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Publication:ABA Bank Marketing
Date:Jun 1, 2003
Words:258
Previous Article:How much will it cost? (Direct Mail Essentials).
Next Article:OK class, now turn to page 75. (ABA Resources).



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