CEO of NetMorf to Lead Mobile Business Workshop at the Giga Mobile Computing Conference.Business/Technology Editors BOSTON--(BUSINESS WIRE)--Oct. 20, 2000 Top Mobile Business Platform Provider and its Customers Lead Practical Session on Building a Highly-Effective Mobile Business Strategy NetMorf's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Michael Maggio, will be leading a workshop on how to create and deploy a mobile commerce strategy, at the Mobile Computing Using a computing device while in transit. Mobile computing implies wireless transmission, but wireless transmission does not necessarily imply mobile computing. Fixed wireless applications use satellites, radio systems and lasers to transmit between permanent objects such as buildings Conference in Atlanta, GA, October 22-24, 2000. The conference, sponsored by Giga Information Group, is aimed at providing IT professionals and business leaders with strategic and technical advice to leverage mobile business in today's global economy. The pre-conference workshop led by NetMorf, titled "Creating and Deploying a Mobile Commerce (mCommerce) Strategy," will be held on Sunday, October 22nd at 1:00 p.m. EDT EDT abbr. Eastern Daylight Time EDT Eastern Daylight Time EDT n abbr (US) (= Eastern Daylight Time) → hora de verano de Nueva York EDT . NetMorf is the premier mobile-business platform provider, enabling organizations to effectively reach the mobile user who requires ubiquitous informational and transactional access. Its SiteMorfer(TM) platform allows companies to create "killer applications Killer Application Killer application or "killer app" is a buzzword that describes a software application that surpasses all of its competitors. Notes: The term is sometimes used to describe a type of software. " that leverage m-logic(TM) (mobile logic), the de facto standard Hardware or software that is widely used, but not endorsed by a standards organization. Contrast with de jure standard. de facto standard - A widespread consensus on a particular product or protocol which has not been ratified by any official standards body, such as ISO, for designing a robust mobile channel that leverages the unique characteristics of today's wireless devices and the specific attributes associated with each mobile user. Giga's Mobile Computing Conference in the Global Economy is designed to provide business and IT executives with a visionary picture of the future market and practical managerial and technical guidelines guidelines, n.pl a set of standards, criteria, or specifications to be used or followed in the performance of certain tasks. for conducting mobile business today. For more information, please visit http://www.gigaweb.com/Content/Conferences/EAC-022000-00012.html. About NetMorf NetMorf delivers mobile business platforms for organizations that want to expand market reach, strengthen customer relationships and improve customer retention. Through its patent-pending technology, professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. and domain expertise, NetMorf enables organizations to develop an entirely new mobile channel based on m-logic. With its SiteMorfer m-business platform, companies can leverage the unique characteristics of today's mobile devices and the specific attributes associated with a mobile user to drive a set of highly personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. transactions that creates a new channel for organizations to interact with customers, partners and employees. NetMorf is privately held and backed by solid financing from leading venture capital investors such as VantagePoint Venture Partners. Headquartered in Boston, Mass., NetMorf can be reached at: www.netmorf.com. NetMorf, SiteMorfer and m-logic are trademarks of NetMorf, Inc. All other company or product names mentioned may be trademarks or registered trademarks of their respective companies. |
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