CEO of Nation's Largest Coin Laundry Developer Supports Laundry Charity after Winning Las Vegas Poker Tournament.

LOS ANGELES -- PWS-The Laundry Company([R]), the nation's oldest and largest coin laundry developer and commercial laundry equipment distributor, announced today that its Chief Executive Officer, Eric Steinberg, has recently added the title of "Poker Tournament Champion" to his illustrious resume.

Mr. Steinberg, an alternate player in his friends' monthly recreational home game, had never before played in a poker tournament when he recently entered the 2006 CEO Poker Tournament at The Palms Casino and Hotel in Las Vegas. After receiving much worried concern from his PWS colleagues that he should not be disappointed to lose early on due to his total lack of tournament experience, Mr. Steinberg went on to become the winner of the Day One event, besting over 30 fellow CEO's for an outright win of the $1,500 buy-in tournament after nine hours of grueling play.

Although his victory provided an automatic $5,000 buy-in to the Day Four event, Mr. Steinberg decided it would be best to return to work, so he used his marketing skills to sell his entry to another CEO. Mr. Steinberg stated, "Although this was a tournament only for my fellow CEO's, it took place during the week. Since my wife Rhonda, a public elementary school principal, would not give me an extended excused absence, and all of my colleagues were back in our eight offices doing the actual job of running our business, my victory on Monday was witnessed only by my mother." Demonstrating the high quality of play that Mr. Steinberg overcame for his victory, the CEO's who finished third and fourth in Mr. Steinberg's tournament went on to finish second and fifth in the Day Four event.

PWS-The Laundry Company also announced that Mr. Steinberg was celebrating his victory by sharing his winnings with the Coin Laundry Association's recently formed charitable foundation, Laundry Cares. Mr. Steinberg stated, "PWS has been a long-time active supporter of the CLA and of its mission. Today, I personally donated $2,000 to the CLA's non-profit foundation, Laundry Cares, to help support our industry's efforts to provide much-needed laundry resources to those in need throughout the United States."

About PWS-The Laundry Company

PWS-The Laundry Company, with nearly 40 years of experience, is a full-service commercial laundry distributor, providing equipment sales, brokerage, apartment and on-premise laundry sales, financing, equipment servicing and genuine factory-replacement parts, from eight full-service offices throughout the West and Southwest. PWS is the nation's largest developer of new laundry stores, with multiple brands, including SpinCycle([R]), Lucy's([R]) LaundryMart([R]), Launderland, Sudz, Super Wash N' Dry([R]) and Fiesta Lavanderia([R]) under construction today in six states.

PWS is the largest Speed Queen([R]) commercial laundry equipment distributor in the United States and is the only factory-authorized Speed Queen coin laundry distributor in California, Nevada, Arizona and New Mexico. PWS is also a major distributor of Dexter, Wascomat and Huebsch branded coin laundry equipment throughout the West and Southwest, including Texas and Louisiana.

For additional information on PWS-The Laundry Company and its entire scope of services, to receive a corporate brochure, to subscribe to its free quarterly newsletter for new and experienced individuals interested in the industry, The Laundry Center MarketWatch, or to be added to the mailing list to be informed of special offers, opportunities, classes, seminars and shows throughout the year, please call toll-free [phone], or visit PWS online at www.pwslaundry.com, www.spin-cycle.com or www.laundrycenter.info.

About Laundry Cares Foundation and the Coin Laundry Association

Laundry Cares, founded in 2006 by the Coin Laundry Association, is a charitable foundation whose mission is to provide economic, equipment and supply support from the laundry industry to America's less fortunate. Established in 1960, the CLA is a not-for-profit trade organization. Its mission is to provide education and service to entrepreneurs in the coin laundry industry, protect their business interests and promote public awareness of the industry's exemplary services. For more information about the Foundation or the Association go to www.coinlaundry.org or call [phone].