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CEO James Harrer Talks About the "New" Mustang Software With Wall Street Transcript.


NEW YORK--(BUSINESS WIRE)--Oct. 27, 1998--The Wall Street Transcript has published an in-depth interview with James Harrer of Mustang Software Mustang Software, Inc. was a California-based corporation that developed telecommunications software products. Mustang was incorporated in 1988, became a public corporation (NASDAQ ticker symbol MSTG) in 1995, and was finally merged into Quintus Corporation in 2000.  (Nasdaq: MSTGC), in which he talks about "the reinvention of our company, which has taken the last 12 months or so to complete."

"Mustang mustang [Sp. mesteño=a stray], small feral horse of the W United States. Mustangs are descended from escaped Native American horses, which in turn were descended from horses of North African blood, brought to the New World by the Spanish c.1500.  Software's focus is on building world class e-mail and web response systems. Our goal is to manage inbound inquiries from the Internet," which he contrasts with Mustang's prior business of modem software and a bulletin board system. He emphasizes the need by citing research showing that "about 30% of the e-mail traffic arriving from a web site is addressed to a department and these inquiries go unanswered. Consumers are not going to trust e-mail as an effective means of communications with these types of results. This is the equivalent of somebody calling in to your company, and you never answer the phone. This is not a viable business model."

He continues, "As companies become more and more aware of the need to put management systems in place to deal with inbound e-mail inquiries, they'll look for solutions like our Internet Message Center product." Asked about Mustang's clients for this product, Harrer replied, "Our customers today include The Microsoft Network See MSN.

Microsoft Network - The Microsoft Network
, Time-Warner, GTE GTE General Telephone & Electronics
GTE Génie Thermique et Énergie (French)
GTE Gas Turbine Engine
GTE Global Tropospheric Experiment
GTE Geothermal Energy
GTE Gas Turbine Efficiency plc (Sweden & USA) 
, the US Mint, Ziff-Davis, and other Fortune 500 companies that have a presence on the Web."

Does the investment community understand the "new" Mustang? "No, I honestly don't (think so). I think the investment community still looks at us as a company that's in the communication space selling outdated technology, and not really in the growing e-mail response management A set of applications for managing large amounts of e-mail from customers and prospects. Such systems distribute the messages to appropriate users and agents and keep track of their responses to ensure requests are answered. They also provide detailed metrics of message volume and response times.  and customer service arena."

To read the complete interview, go to http://www.twst.com/pdf/mstgc.pdf. It requires Adobe Acrobat Document exchange software from Adobe that allows documents to be displayed and printed the same on every computer. The Acrobat system created the Portable Document Format (PDF), which is widely used in commercial printing and on the Web. See PDF. (TM) reader to view the document. The Wall Street Transcript does not endorse the views of any interviewee nor does it make stock recommendations.

The Wall Street Transcript is a premier weekly investment publication serving serious long-term investors Long-term investor

A person who makes investments for a period of at least five years in order to finance his or her long-term goals.
 for over 35 years. The Transcript publishes industry roundtables and interviews with Wall Street analysts, money managers and company CEOs, and is read by top money managers, brokers and individual investors. For subscriptions information call (800) 246-7673.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 27, 1998
Words:362
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