CENiX Appoints Industry Veteran Michael Hinkler as Vice President of North American and European Sales.Business Editors & High-Tech Writers LEHIGH VALLEY The Lehigh Valley or the Allentown-Bethlehem-Easton, PA-NJ metropolitan area is a metropolitan region in eastern Pennsylvania and western New Jersey, in the United States. It is the third-most populated metropolitan region in Pennsylvania, after Philadelphia and Pittsburgh. , Pa.--(BUSINESS WIRE)--Sept. 25, 2002 Hinkler's Expertise Will Contribute to the Growth of the Company's Sales Programs CENiX Inc., a leader in the design and automated manufacture of high-speed optoelectronic modules, today announced the appointment of optoelectronic sales veteran Michael Hinkler as Vice President of North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. and European Sales. Hinkler brings more than 20 years of telecommunication experience, and more than 10 years of sales experience to CENiX's already successful sales team. Hinkler joins CENiX from Avanex, where he was Senior Sales Director for North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . At Avanex he orchestrated key design wins with major OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and customers and created additional revenue streams for both active and passive Photonic Processor sub-assemblies. Prior to Avanex, Hinkler served in sales and marketing positions at major system houses including Cisco/Cerent, Lucent Technologies and Pirelli Cables and Systems where he had responsibility for introducing next generation systems to global carriers. "We are pleased to announce the addition of Mr. Hinkler to our team," stated Dr. Melvyn Dixon, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of CENiX. "His consultative sales approach and long-standing relationships with our target customer base makes him the ideal person to help CENiX expand its position as a leader in providing next generation integrated optical subsystems to the U.S. and European markets." With its family of UNiPAK-10(TM) and ULTRAPAK-10(TM) 10Gb/s transponders, CENiX provides a varity of small form factor integrated optoelectronic solutions for access, metro and long haul Long distance. Long haul implies traversing a state or a country. Contrast with short haul. applications. "CENiX is uniquely positioned in the industry with a fully automated manufacturing capability that delivers the highest quality products at the lowest cost," stated Hinkler. "In this challenging market environment, network equipment manufacturers can recognize cost savings by integrating CENiX's family of small form factor tranponders." About CENiX Inc. CENiX designs and manufactures high-speed optoelectronic subsystems for DWDM (Dense WDM) The term given to wavelength division multiplexing (WDM) when significantly more channels were being added. Since WDM is increasingly more "dense" all the time, both terms are used synonymously. See WDM. DWDM - wavelength division multiplexing and TDM (Time Division Multiplexing) A technology that transmits multiple signals simultaneously over a single transmission path. Each lower-speed signal is time sliced into one high-speed transmission. SONET/SDH and 10 Gigabit Ethernet transmission systems. CENiX integrates 10Gb/s and 40Gb/s optical and electrical components into small size modules that offer high functionality, low power dissipation and improved performance. These subsystems are designed to use CENiX's proprietary integration platform for automated manufacturing. A leader in fully automated manufacturing of optoelectronics, CENiX is able to deliver the highest quality, most reproducible and most cost effective solutions in the marketplace today. CENiX is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. with its manufacturing operations and corporate headquarters in Lehigh Valley, and product development facility in Irvine, Calif. For more information on CENiX, visit www.cenix.com. Note to Editors: CENiX, UNiPAK-10 and ULTRAPAK-10 are trademarks of CENiX Inc. |
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