CDI Names Susan Hanson & Associates Agency of Record.Minnesota Minnesota, state, United States Minnesota (mĭn'ĭsō`tə), upper midwestern state of the United States. It is bordered by Lake Superior and Wisconsin (E), Iowa (S), South Dakota and North Dakota (W), and the Canadian provinces communications agency to provide public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most and marketing communication services for CDI CDI compact disc interactive: a system for storing a mix of software, data, audio, and compressed video for interactive use under processor control CHICAGO Chicago, city, United States Chicago (shĭkä`gō, shĭkô`gō), city (1990 pop. 2,783,726), seat of Cook co., NE Ill., on Lake Michigan; inc. 1837. -- CDI, North America's largest supplier of recertified, brand name computers to the educational market, announced today that they have chosen Susan Hanson Susan Hanson (born February 2, 1943 in Preston, Lancashire) is an English actress. She played the part of Diane Parker in the long-running British soap opera, Crossroads from 1966 to 1987. Hanson is the widow of musician Carl Wayne, with whom she has a son, Jack. & Associates as its agency of record. The decision was made as CDI enters a phase of expansion that will require a greater emphasis on communications. The firm will also handle branding and marketing both the CDI brand and its product line. Susan Hanson & Associates offers expertise and a solid track record of success on all three fronts. CDI will draw on Susan Hanson & Associates' expansive experience working closely with companies that seek growth in the education marketplace. "When we started our search for a PR firm, Susan Hanson & Associates stood out because of their strategic insight and deep knowledge of the education marketplace. Their impressive reputation in branding, ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). expertise and solid relationships with the media are all assets that we need as we move forward," stated Saar Pikar, General Manager, CDI. "While their experience and expertise were obvious, we chose them as our agency of record because of their understanding and passion for our business. Simply put, they get it, and the results so far have been tremendous." "Like any leading firm, we are selective about the clients we serve because we have always been innovative in the way we help companies reach their target markets. We believe that CDI offers compelling technology solutions that bring something much needed and meaningful to the education marketplace - a business capable of serving the needs of every district in the nation," said Sue Hanson, Principal at Susan Hanson & Associates. "We intend to leverage our knowledge and experience to gain further traction Traction Definition Traction is the use of a pulling force to treat muscle and skeleton disorders. Purpose Traction is usually applied to the arms and legs, the neck, the backbone, or the pelvis. for CDI in the education market. We have a reputation of building long-lasting relationships with our clients and our experience in building brand recognition for our clients is a perfect fit with CDI's future objectives." About CDI CDI is the largest distributor of recertified computer equipment in the world and our mission is to increase the availability of computers for students while dramatically reducing technology spending. Over 9,000 U.S. schools have already taken advantage of our industry leading service, longer-than-new warranty, brand name selection and customized financing. CDI's 100% focus on education can help you far exceed your technology goals. For more information go to http://www.cdicomputers.com CDI - The world's largest distributor of recertified computers for schools. About Susan Hanson & Associates Susan Hanson & Associates is a strategic public relations Strategic Public Relations (PR) involves creative planning, media research and strategic approach in designing a PR campaign. Unlike the present, PR programs used to be very media relations-centric and based on personal relationships with journalists and columnists. firm serving clients that want to make a difference in the education marketplace. SH&A sets itself apart from other agencies with an uncommon approach that combines experience and expertise in traditional public relations along with a thorough understanding of how to effectively utilize edu-marketing . SeriouslyOand we do it with Panache! panache (p nash') n. [Fr.]. style; flair; verve; confident; dashing dash·ing adj. 1. Audacious and gallant; spirited. 2. Marked by showy elegance; splendid: a dashing coat. See Synonyms at fashionable. ! For more information please visit http://susanhanson.com |
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