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CBS.com and Logitech Announce "Big Ass Cam" - "Behind the Scenes" Look at CBS.com's Late Show Web Site to be Sponsored by Internet Video Camera Maker.


NEW YORK--(BUSINESS WIRE)--Jan. 25, 1999--CBS.com, the online news and entertainment destination of the CBS Television Network CBS Television Network

Major U.S. broadcasting company and network. It began in 1928 as the Columbia Broadcasting System, a small radio network directed by William S. Paley.
 and 157 network television affiliates, and Internet video Video material obtained from the Internet. It may refer to streaming video from real time broadcasts, streaming archival material or downloading video files for watching later, all of which are viewed on the computer.  camera manufacturer Logitech (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:LOGIY)(Switzerland:LOGZ) have announced a marketing program under which the Big Ass Cam on cbs (Cell Broadcast Service) See cell broadcast. .com's The Late Show with David Letterman “Late Show” redirects here. For other uses, see The Late Show.
The Late Show with David Letterman is a multiple Emmy Award-winning hour-long weeknight comedy talk show broadcast by CBS from the Ed Sullivan Theater on Broadway in New York City.
 Web site is to be exclusively sponsored by the technology company.

Web cameras located in the Ed Sullivan Theatre will allow cbs.com users a 24-hour-a-day, behind-the-scenes look into the world of The Late Show.

The Big Ass Cam will be produced by Jay Johnson Jay Johnson can refer to:
  • Jay W. Johnson one term U.S. Democratic congressmman from Wisconsin (1997 - 1999)
  • Jay L. Johnson U.S. Navy Chief of Naval Operations
  • Jay Kenneth Johnson
  • Jay Johnson (Computer Guru)
  • Jay Johnson (ventriloquist)
 and Walter Kim, long-time staffers of Worldwide Pants Incorporated, The Late Show production company, and CBS New Media, the Group of the CBS Corporation
''This article describes the present CBS Corporation. For the CBS broadcasting networks, see CBS. From 1997 to 2000, there was a prior instance of CBS Corporation, previously named Westinghouse Electric, that was later purchased by Viacom.
 (NYSE NYSE

See: New York Stock Exchange
:CBS) that produces the cbs.com network of CBS stations and affiliates on the Internet (www.cbs.com).

The Late Show producers are excited by the opportunities the Big Ass Cam brings. Said Executive Producer Rob Burnett Robert Barry Burnett (born August 27, 1967) is a former defensive end who played in the NFL for 14 seasons. High school and college
Burnett attended Newfield High School located in Long Island, New York.
, "If you spot Dave naked, you win a car."

The Logitech QuickCam(TM) cameras chosen for the cbs.com project are members of the company's complete family of Internet video cameras designed to bring easy and affordable visual communication to consumers who enjoy keeping in touch using the Internet. The extension of this technology into the world of entertainment underscores the increasingly important role of the personal computer in every aspect of our lives today, whether it be working, learning, communicating, or playing.

"Logitech is excited to be part of the CBS Late Show Big Ass Cam project," said Daniel Jenkins, vice president and general manager of Logitech's Americas Region. "It's a great opportunity to share the fun and simplicity of visual communication with millions of Letterman fans everywhere and encourage them to try it out themselves with friends and family. We're going to have a great time working together to make this program happen, and we know it's going to be a great success."

Other Web-exclusive Late Show features include:

- The Top Ten Extra, a listing of Top Ten jokes that didn't quite make it into the show;

- Dave TV, featuring RealVideo clips chronicling Dave's wacky antics, comedy bits, and guest interviews;

- And, Dave's Online Clubhouse, a virtual potpourri of games, puzzles, and daily quizzes hosted by some of the Late Show's more familiar faces -- Calvert DeForest Calvert DeForest (July 23, 1921 – March 19, 2007), also known by his character Larry "Bud" Melman, was an American actor and comedian, best known for his appearances on Late Night with David Letterman and the Late Show with David Letterman. , Biff Henderson, and beloved deli owner Rupert Jee -- where users have the opportunity to win Late Show prizes.

Of course, the site also offers Top Ten archives dating back to 1993, information on upcoming guests, and ticket request forms.

On a technical note, cbs.com's Late Show Web site has been built with practically no frames or Java script, aside from the games, and is compatible with a wider variety of Web browsers' versions than most sites.

With a nationwide network backbone sustaining nearly 160 affiliates in over 85% of the United States, cbs.com (www.cbs.com), launched in February, 1998, as the only thoroughly co-branded Internet presence where local and national content are seamlessly integrated. Affiliates offer localized content in addition to that of CBS News, CBS MarketWatch, the premier Internet financial supersite, and CBS SportsLine, a leading online sports information service featuring more than 200,000 pages of multimedia sports information, entertainment and merchandise.

Founded in 1981, Logitech designs, manufactures and markets human interface devices that connect people and computers in an intuitive and natural way. Retail and OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  product offerings include pointing devices such as mice and trackballs, control devices for entertainment and professional use, keyboards, multimedia speakers and Internet video cameras. Logitech is headquartered in Fremont, California, and maintains regional headquarters in Romanel, Switzerland, and Hsinchu, Taiwan, R.O.C. In addition, the company has manufacturing facilities in Asia and offices in major cities in North America, Europe and Asia Pacific. Logitech International is a Swiss public company traded on the Nasdaq National Market System (LOGIY) and in Switzerland under the symbols LOGN and LOGZ.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 25, 1999
Words:659
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