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CBS HealthWatch by Medscape Named 'Best Medical Hub' by Yahoo! Internet Life Magazine and Gets Four-Star Rating From Access Magazine.


NEW YORK--(BW HealthWire)--Dec. 9, 1999--

Latest in a Series of Accolades/Recognition

for the Company and its Services in Recent Months

Among News Media, Medscape has also been Hailed by

Forbes, Fortune, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times, Wall Street Journal and Others

CBSHealthWatch by Medscape, cbs.healthwatch.com, the new, innovative consumer healthcare Web site created and launched by Medscape, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
 NM:MSCP MSCP Mass Storage & Control Protocol
MSCP Multi-Storey Car Park
MSCP Multi-Species Conservation Program
MSCP Managed Services Channel Program (Cisco)
MSCP Master of Science in Counseling Psychology
MSCP Microsoft Certified Professional
) and CBS Corporation
''This article describes the present CBS Corporation. For the CBS broadcasting networks, see CBS. From 1997 to 2000, there was a prior instance of CBS Corporation, previously named Westinghouse Electric, that was later purchased by Viacom.
 (NYSE NYSE

See: New York Stock Exchange
:CBS), has been named "Best Medical Hub" in Yahoo! Internet Life Yahoo! Internet Life was a monthly magazine published by Ziff-Davis, which licensed the name from Yahoo!, a well known search engine website. It was created and launched by Barry Golson, the former executive editor of Playboy and TV guide.  magazine's rankings of the 100 best sites for 2000, and has been awarded a top four-star rating by Access Magazine, a personal guide to the Internet distributed through major daily newspapers across the country. Medscape, Inc. has been the leading provider of authoritative health and medical information on the Internet since 1995.

"Medscape has long been an essential bookmark A stored location for quick retrieval at a later date. Web browsers provide bookmarks that contain the addresses (URLs) of favorite sites. Most electronic references, large text databases and help systems provide bookmarks that mark a location users want to revisit in the future.  for physicians," says the article on CBSHealthWatch in the January 2000 issue of Yahoo! Internet Life. "Its new partnership with CBS has extended the site's reach by establishing a co-branded gateway for consumers. Access reliable information about hundreds of diseases, create your own health profile with interactive tools, submit questions to experts, hook up with support groups, and click on Medscape Professional to search the Web's largest collection of medical research articles."

Access, in awarding its four-star rating, says of CBSHealthWatch: "Registering for this site is easy. And if personal health and current information are important to you, it's worth it. HealthWatch offers a daily health diary, nutrition calculators and graphs to chart glucose or carbohydrate levels. You can search databases and dictionaries, ask an expert and, best of all, take a course online from the Mini Medical School sponsored by Emory University Emory University (ĕm`ərē), near Atlanta, Ga.; coeducational; United Methodist; chartered as Emory College 1836, opened 1837 at Oxford. It became Emory Univ. in 1915 and in 1919 moved to Atlanta. . Don't want to register? There are 22 health channels available for nonregistered guests."

"These latest endorsements demonstrate yet again that we have a winner in CBSHealthWatch by Medscape," said Paul Sheils, Medscape President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "A growing number of consumers are recognizing that, despite the thousands upon thousands of healthcare sites on the Internet, they cannot go anywhere else for the depth and breadth of content, the interactive tools and the editorial link with CBS News CBS News is the news division of American television and radio network CBS. Its current president is Sean McManus who is also head of CBS Sports. Current productions
Current television shows
  • CBS Morning News
  • The Early Show
 found on CBSHealthWatch. The quality of this new site is a tribute to the hard work and commitment of Medscape Consumer President Meg Walsh and an extraordinary editorial and business team. It is also a reflection of the outstanding support we have received from our partner, CBS Corporation, and its CBS News division."

At the recent eHealthcareWorld awards ceremonies in New York, CBSHealthWatch received silver awards for "Best Search Engine" and "Best Consumer Developed Site." The new consumer site has also won high praise from atnewyork.com, whose reviewer said that it "shines, both in the depth and breadth of textual content, and in the useful applications provided for users... The applications here are fantastic -- better than anything I've seen online so far."

The distinctions are just the latest in a series of recent accolades and special recognition given Medscape, Inc., its new consumer site and its professionally oriented health and medical information site, Medscape.com, www.medscape.com. In the consumer review, Yahoo! Internet Life also had this to say about Medscape.com: "You can use it to read about new studies showing that aspirin helps prevent gastric cancer gastric cancer Stomach cancer, see there  or to learn enough to talk intelligently with your doctor about that torn cartilage in your knee." In a related article, the magazine also calls Medscape's professional site "venerable" and "a gateway to scientific research." Yahoo! Internet Life previously selected Medscape.com as one of four best Internet healthcare sites of 1998 and noted that it had the "best medical search engine." The recent eHealthcareWorld conference gave the professional site a gold award for "Best Search Engine."

Among other magazines praising Medscape, Fortune, in its Winter 2000 Technology Guide, selected Medscape.com among only eight "notable" healthcare sites, mentioning that it "is mainly for medical professionals, but others can register and get details on diseases and prescription drugs prescription drug Prescription medication Pharmacology An FDA-approved drug which must, by federal law or regulation, be dispensed only pursuant to a prescription–eg, finished dose form and active ingredients subject to the provisos of the Federal Food, Drug,  and, yes, e-mail. Members get a specialized home page--designed for medical students, nurses, neurologists, and so on--with news and conference schedules." Forbes magazine last summer cited Medscape.com for "depth, scope and credibility (that) are unsurpassed."

Newspapers have also given Medscape significant recognition. The Baltimore Sun Baltimore Sun

Daily newspaper published in Baltimore, Md., U.S. It was begun as a four-page penny tabloid in 1837 by Arunah Shepherdson Abell, a journeyman printer from Rhode Island.
, in a recent feature article, "A Challenge to Publishing Convention -- Medscape: A New Online Journal Sparks a Debate over the Importance of Speed in the Publication of Original Medical Research," said: "Countless Web sites offer health information. But Medscape General Medicine (the Internet's pioneering exclusively online primary-source, peer-reviewed general medical journal) is the first that attempts to compete with leading publications such as the New England Journal of Medicine The New England Journal of Medicine (New Engl J Med or NEJM) is an English-language peer-reviewed medical journal published by the Massachusetts Medical Society. It is one of the most popular and widely-read peer-reviewed general medical journals in the world.  and the Journal of the American Medical Association JAMA: The Journal of the American Medical Association is an international peer-reviewed general medical journal, published 48 times per year by the American Medical Association. JAMA is the most widely circulated medical journal in the world.  on their home ground: the publication of original medical research."

Earlier this year, The Wall Street Journal noted that "the Internet is rocking the once-staid world of medical journals" and cited Medscape Editor in Chief George D. Lundberg George D. Lundberg is a physician, board-certified pathologist, and, since February 1999, editor of Medscape . For 17 years prior to joining Medscape Dr. Lundberg served as editor of the JAMA.

One month before joining Medscape Lundberg was dramatically fired from JAMA by E.
, MD, as "an instigator in·sti·gate  
tr.v. in·sti·gat·ed, in·sti·gat·ing, in·sti·gates
1. To urge on; goad.

2. To stir up; foment.



[Latin
 of the trend" for Medscape's ability to publish original, authoritative peer-reviewed articles with great speed. The New York Times also listed Medscape.com as the only commercial site within a story covering a "Medicinal Gold Mine" of trusted Internet health resources.

These and other online media have cited Medscape for its achievements:

- Office.com said in a recent profile that Medscape "is leading a

veritable explosion of healthcare Internet sites with a powerful

combination of physician-based sites, high quality content and a

strong editorial team with a passion for achieving the company's

lofty mission."

- Zap.com has placed Medscape.com in its zap200 ranking of the best

Internet sites and among only nine healthcare sites to receive

the distinction.

- And Inter@ctive Week magazine recently placed Medscape, Inc.

174th on the Inter@ctive Week 500, the first comprehensive

ranking of the top 500 e-commerce companies on the Web. The

rankings were based on annual revenues and Medscape placed ahead

of most of its competitors.

Medscape's Sheils noted that among the more than 17,000 healthcare sites estimated to be on the Internet, CBSHealthWatch by Medscape and Medscape.com are consistently ranked at or near the top of the industry in both quality and innovation. "This recognition supports our belief that we have the finest editorial and business teams anywhere on the Internet," he said. "With our dedication to trusted and authoritative health and medical journalism, it is especially gratifying grat·i·fy  
tr.v. grat·i·fied, grat·i·fy·ing, grat·i·fies
1. To please or satisfy: His achievement gratified his father. See Synonyms at please.

2.
 that so many of the accolades are coming from fellow journalists at some of the world's leading news organizations."

ABOUT MEDSCAPE, INC.

Medscape, Inc. (NASDAQ NM: MSCP), the leading provider of authoritative health and medical information on the Internet since 1995, currently operates two primary healthcare Web sites. Medscape.com, www.medscape.com, provides comprehensive, authoritative and timely medical information and interactive programs to physicians, allied healthcare professionals and consumers, and includes the following specialty pages: Medscape Nursing, http://nursing.medscape.com; Medscape Pharmacology, http://pharmacotherapy.medscape.com, for pharmacists; Medscape Med Student, http://www.medscape.com/medstudent; and Today on Medscape, http://www.medscape.com/today, featuring the latest health and medical news. The Company also operates CBSHealthWatch by Medscape, cbs.healthwatch.com, a recently launched consumer site designed to help families and individuals make better informed healthcare decisions and to simplify management of their healthcare needs.

The professional site, Medscape.com, offers a wide range of high-quality medical information, including original authoritative articles written by renowned medical experts. Medscape also offers what is believed to be the Web's largest collection of free, peer-reviewed, full-text medical journal articles and one of the Web's most extensive libraries of continuing medical education continuing medical education See CME.  accredited accredited

recognition by an appropriate authority that the performance of a particular institution has satisfied a prestated set of criteria.


accredited herds
cattle herds which have achieved a low level of reactors to, e.g.
 programs. Medscape supplements its medical content with a variety of non-medical information, community features and interactive programs that make Medscape.com a full-service healthcare destination Web site. As of September 30, 1999, Medscape.com had more than 1.4 million registered members worldwide, including over 250,000 registered as physicians and 700,000 registered as allied health professionals.

Medscape's new consumer Web site, CBSHealthWatch by Medscape, developed jointly with CBS Corporation and launched in September 1999, provides personalized, authoritative medical content written for the consumer, access to professional content on Medscape.com and interactive personal health management tools, such as health diaries.

Beyond general health and wellness information, the site offers information organized around specific health conditions, such as diabetes or asthma. To simplify the consumer experience, Medscape plans to include convenient links to health sites operated by the consumer's physician, employer and health insurer. CBS and the CBS eye device are registered trademarks of CBS Broadcasting Inc.

Among Medscape's other significant strategic alliances is an agreement with America Online See AOL.  (NYSE: AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. ) to leverage Medscape's vast array of high-quality consumer-based health information -- including CBSHealthWatch - across five AOL brands, reaching the largest consumer audience in cyberspace Coined by William Gibson in his 1984 novel "Neuromancer," it is a futuristic computer network that people use by plugging their minds into it! The term now refers to the Internet or to the online or digital world in general. See Internet and virtual reality. Contrast with meatspace. . Along with AOL, AOL.COM and Netscape Netcenter, Medscape consumer health sites will soon be launched on CompuServe and Digital City. Medscape is also partnering with National Data Corporation (NYSE: NDC NDC National Drug Code
NDC NATO Defense College
NDC National Documentation Centre (National Hellenic Research Foundation, Athens, Greece)
NDC National Dairy Council
NDC National Democratic Congress
) on the joint development and marketing of a range of strategic Internet-based health information and practice-related offerings for consumers, providers, payers and suppliers.

The statements made in this press release contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that involve a number of risks and uncertainties. Actual events or results may differ from the Company's expectations.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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