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CBL & Associates Properties Launches New Corporate Web Site.


CHATTANOOGA, Tenn.--(BUSINESS WIRE)--Dec. 13, 1999--

CBL Cbl cobalamin.  & Associates Properties, Inc., (NYSE NYSE

See: New York Stock Exchange
:CBL) has launched a revised corporate web site -- www.cblproperties.com. The updated site offers development, leasing, investor relations Investor relations

The process by which the corporation communicates with its investors.
 and property information about the Real Estate Investment Trust (REIT REIT

See: Real Estate Investment Trust


REIT

See real estate investment trust (REIT).
).

"We have enhanced the site to be compatible with our corporate-wide marketing plan. Now shoppers are presented with a consistent look, both online and at our 142 properties," stated Stephen D. Lebovitz, president of CBL.

As CBL continues to move forward to incorporate e-commerce with its 30 malls nationwide, its customers can expect to receive e-mail from the malls featuring current news, sale activities, special events and new store openings. In addition, CBL's mall web sites now offer new services such as redeemable online coupons See e-centives.  and mall gift certificates. "By marketing through the Internet, we are targeting both existing and new customers with the most current news at our properties," Mr. Lebovitz added.

"We see tremendous opportunities of integrating the Internet into our retail properties and expect to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 this technology in order to increase sales, traffic and revenues at all of our properties. We continue to explore a wide range of options in this area and will be announcing additional initiatives in the future," concluded Mr. Lebovitz.

CBL & Associates Properties, Inc. is a real estate investment trust which owns regional malls and community shopping centers, primarily in the Southeast and select markets in the Northeast and Midwest. The Company has a portfolio of 142 properties in 25 states totaling 36.1 million square feet, including 1.8 million square feet of non-owned shopping centers managed for third parties. The Company has under construction seven new projects totaling approximately 1.9 million square feet, including one mall, one associated center, three community centers, and two expansions. In 1999, CBL has added 2.8 million square feet of shopping center space to the portfolio, including the opening in October of the 1.2 million-square-foot Arbor Place Mall Arbor Place Mall, the only regional mall directly serving the growing western suburbs of Atlanta, is located in Douglasville, GA in Douglas County. Opened in October 1999, the mall was originally to be anchored by Dillard's, Parisian, Sears, and Upton's.  in metropolitan Atlanta. For additional information, please see our web site at www.cblproperties.com

Information included herein contains "forward-looking statements" within the meaning of the federal securities laws. Such statements are inherently subject to risks and uncertainties, many of which cannot be predicted with accuracy and some of which might not even be anticipated. Future events and actual events, financial and otherwise, may differ materially from the events and results discussed in the forward-looking statements. The reader is directed to the Company's various filings with the Securities and Exchange Commission, including without limitation the Company's Annual Report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 and the "Management's Discussion and Analysis Management's discussion and analysis (MD&A)

A report from management to shareholders that accompanies the firm's financial statements in the annual report. It explains the period's financial results and enables management to discuss topics that may not be apparent in the financial
 of Financial Condition and Results of Operations" incorporated by reference therein, for a discussion of such risks and uncertainties.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Dec 13, 1999
Words:454
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