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CAVANAGH GROUP ACQUIRES ASSETS OF COMMUNICORP SUBSIDIARY

 ATLANTA, Nov. 30 /PRNewswire/ -- Cavanagh Group International (CGI) has acquired the assets of Communicorp International, Ltd., the long- time supplier of both retail and promotional products and a subsidiary of Columbus, Ga.-based Communicorp Incorporated.
 The purchase was announced today by John F. Cavanagh, former managing director of Communicorp International, Ltd. who formed CGI last August, and Bev Howard, president of Communicorp. Terms of the subsidiary buyout were not disclosed.
 Cavanagh also announced The Coca-Cola Company has assigned CGI the license previously held by Communicorp to develop, manufacture and distribute selected Coca-Cola Christmas collectibles, as well as other products such as the plush toys based on the polar bear stars of the very successful "Always" Coca-Cola advertising campaign.
 Cavanagh Group International, with current revenues of about $17 million a year, specializes in introducing products for the retail marketplace and in creating custom promotional programs for a wide variety of corporate customers, including national retail, drug and fast- food chains.
 With the acquisition of Communicorp's promotions and licensing business, the Cavanagh Group -- currently headquartered in Piedmont Center -- will also promptly assume Communicorp's role in the fast- growing collectibles industry.
 The centerpiece of the Cavanagh Group collectibles offerings is its uniquely crafted line of Coca-Cola Santa ornaments, inspired by the holiday advertising paintings the late Haddon Sundblom created for The Coca-Cola Company between 1931 and 1966.
 Millions of advertising impressions generated over the last 60 years have made Sundblom's Santa the universally accepted image.
 Besides ornaments, Cavanagh also offers musicals, snowglobes and animated Santas, all based on Sundblom's paintings and all licensed by The Coca-Cola Company, as well as unique building collections and other affordable products aimed at both serious collectors and those who just want to add special charm to their Christmas hearth.
 Headquarters for Cavanagh Group International are at Suite 200, Four Piedmont Center, 3565 Piedmont Road, Atlanta, GA 30305. The main phone number is 404-233-7300.
 -0- 11/30/93
 /CONTACT: George Clements of Clements & Associates, Inc., 404-998-3676, for Cavanagh Group International/


CO: Cavanagh Group International; Communicorp International, Ltd. ST: Georgia IN: SU: TNM

BN-BR -- AT008 -- 8795 11/30/93 13:34 EST
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Publication:PR Newswire
Date:Nov 30, 1993
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