CAS Appoints Hans Wolfgang Stier President of CAS Americas; Experienced Executive Brings Consumer Products and Software Industry Leadership to North America.

Business Editors

ATLANTA--(BUSINESS WIRE)--Nov. 13, 2002

CAS, a global provider of enterprise sales and marketing applications for the consumer products industry, today announced the appointment of Hans Wolfgang Stier, 49, to the position of president, CAS Systems of America, Inc.

In this role, Stier will be responsible for CAS' business activities in the United States and Canada and will report directly to Stefan Joneck, chief executive officer of CAS GmbH. The appointment is part of a corporate initiative to enhance strategic leadership and increase focus in key markets.

Stier, who formerly held the position of chief operating officer for CAS GmbH, has 20 years of international business and consumer products industry experience. In the role of COO, he oversaw the growth and management of CAS' international subsidiaries in the US and France and served as an executive board member. Prior to joining CAS in 1996, Stier spent 10 years with Karlsberg Brewery, one of the leading brewers in Germany, ultimately serving as chief executive officer for two of the company's subsidiaries. Stier's expertise includes organizational development, financial and strategic planning, and business development.

"In a very short time, CAS has become the global leader in sales and marketing solutions for the consumer products industry," said Stefan Joneck. "In order to continue this growth and to ensure that our corporate objectives are being met, we are enhancing our management team. Wolfgang has been involved in the management of CAS Americas since it was founded in 1998, and has a proven track record. This move signals the importance we place on developing an effective growth strategy and building a solid management team."

"It has been a pleasure to watch the development of CAS Americas over the last few years," said Stier. "By focusing on the needs of the consumer products industry, and leveraging stable Internet technologies, we've been able to add world-leading companies to our list of customers. My goal is to ensure that we make the kind of strategic decisions that best serve these customers. To that end, I look forward to working with the other members of our leadership team as our organization continues to grow and evolve."

About CAS

CAS is the world's leading provider of trade management applications for the consumer products industry. CAS creates value for consumer product companies by increasing sales and marketing effectiveness, resulting in increased revenue, decreased costs and enhanced employee and partner operations. CAS is the first to offer a 100 percent Internet-based solution for consumer products manufacturers with the ability to fully integrate sales and marketing and extend business processes to brokers, distributors, retailers, and other third parties for true business collaboration. CAS addresses a wide spectrum of sales and marketing challenges unique to the consumer products industry, including critical activities such as annual planning, allocation of funds, trade promotion management and execution, deduction processing, and post-event analysis.