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CAHNERS LAUNCHES 'E-COMMERCE BUSINESS' FOR INTERNET COMMERCE MARKET.


Cahners Business Information (New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
) will begin the publication of E-Commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers.  Business magazine, a publication devoted to covering the business of online transactions, with an issue on April 17. It will be published 18 times in 2000 and 24 times in 2001 and will have a controlled circulation of "more than" 100,000 business professionals, Cahners said.

Taglined "the magazine of Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 commerce," the title is being designed to cover the industry composed of business-to-consumer Business-to-consumer (B2C), describes activities of commercial organizations serving the end consumer with products and/or services. It is usually applied exclusively to electronic commerce.  and business-to- business transactions conducted online. Cahners noted that Internet retail sales, estimated at $20 billion in 1999, are projected to reach $100 billion by 2002. Business-to-business This article or section needs copy editing for grammar, style, cohesion, tone and/or spelling.
You can assist by [ editing it] now.
 sales, estimated at $109 billion in 1999, will grow to $840 billion by 2002. Cahners said the magazine will also cover the field of e-commerce services, a sector whose spending will reach $48 billion in 2002.

The title will be targeted to chief executive officers and other senior executives responsible for making strategic decisions about e-commerce. Cahners coo Brian The name Brian (sometimes spelled Bryan) comes from an Irish backround. It is of Celtic origin and its meaning may be "hill" or "strong, noble, and high"[1].  Nairn said that vendors, "whether they are selling over the Internet today or not, need a publication that focuses exclusively on the fast-changing e-commerce environment." The launch will "provide readers with insights about successful online models. It will help businesses take advantage of competitive opportunities offered by the Internet, and help them better understand and implement e-commerce strategies and technologies," Nairn said.

Nairn added that this company "is uniquely positioned to launch a major magazine that spans all segments of online commerce."
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Comment:CAHNERS LAUNCHES 'E-COMMERCE BUSINESS' FOR INTERNET COMMERCE MARKET.
Publication:Business Publisher
Article Type:Brief Article
Geographic Code:1USA
Date:Feb 15, 2000
Words:243
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