CABLEready Sells 97 Hours Of Programs To Russia's Rambler TV; Sale is New Private Network's First with U.S. Supplier and Largest Acquisition Overall.

Business Editors

NORWALK, Conn.--(BUSINESS WIRE)--Aug. 25, 2003

Medical Forensic and Health Information Shows Highlight Program Package

CABLEready, the international program distribution and development company, has sold 97 hours of programming to Moscow-based Rambler TV Network, Russia's new private free digital TV service co-founded by Rambler Internet Holding's Television Broadcasting Corporation and Oleg Radzinsky's Company. The deal is Rambler TV's first with a U.S. program supplier and its largest program acquisition overall.

Rambler TV, which launched in January, is seen in 318 Russian cities via satellite. Regional partners rebroadcast its signal through free TV, cable, fiber optic and telephone lines.

The programs purchased by Rambler TV from CABLEready are:

-- 143 half-hours of MEDICAL DETECTIVES, the international

version of the U.S. cable series that also incorporates

segments of Court TV's top show FORENSIC FILES 

-- 26 half-hours of PULSE, a medical magazine show that addresses

current health issues in an easy-to-understand way - covering

everything from telemedicine, stretch marks and Viagra to

radiation and genetics.

-- 13 half-hours of KIDS MEDICINE, a medical news series for

parents hosted by Olympic great Peggy Fleming.

-- 5 hours of BILLION DOLLAR DISASTERS - documentaries detailing

the accounts of survivors who have lived through costly

natural disasters including Hurricanes Andrew and Floyd, the

eruption of Mount St. Helens, the Red River Valley flood, and

the 1999 Mudslides in Venezuela.

-- SASQUATCH, a one-hour scientific investigation into the

existence of this mythical"Bigfoot" creature - the alleged

"missing link" between man and ape.

"These high quality productions, being both entertaining and informative, well represent the type of innovative programming Rambler TV has begun bringing to the Russian people," said Oleg Radzinsky, chairman of Rambler TV Network. "Our schedule is designed not only to take advantage of all modern methods of signal delivery, but to eventually allow viewers their choice of programs in real time."

"This is both CABLEready's first direct sale to a Russian network and also our biggest ouput deal ever for a network just launching anywhere in the world," said Gary Lico, CEO and president of CABLEready. "With all the changes that have been occurring on the Russian media scene, we're especially gratified to be working with a private network on the cutting edge of new video distribution technology."

About Rambler TV

Rambler TV launched via the Yamal 102 satellite in January, 2003. The heart of its digital technology is its multichannel Geevs video servers, which are used by different departments for broadcast planning, clip capturing, creating playlists and broadcasting of four channels. The project's first stage features two eight-channel Geevs servers linked via Gigabit Ethernet. The Geevs servers' work schedule is 24 hours per day, 7 days per week, 365 days per year. The Matrox Infonet TV System is also integrated with the Geevs servers for additional registration of channels. Rambler TV is the only television company in Russia that delivers its signal to its satellite operator GAZCOM via Internet Protocol (IP) channel.

In Rambler TV's second stage, all the Geevs servers will be connected via a fiber channel and linked to several satellite channels for automatic recording of news. This stage will also include newsroom technology for preparation of news. The full amount of resources invested in Rambler TV will total $46 million during its first three years of operation.

About CABLEready

Norwalk, CT-based CABLEready is the television industry's premiere independent program representation firm with clients located across the globe. Established in 1992 to represent existing program libraries and to develop original program ideas, CABLEready provides more networks with licensed programs than any other program distributor. Its successes include INSIDE THE ACTORS STUDIO, a hit on Bravo in the U.S. and airing in more than 100 countries worldwide, and FORENSIC FILES, Court TV's top-rated series, which has also found success on NBC.