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CABLEVISION LAUNCHES OPTIMUM ONLINE.


WOODBURY, N.Y.--(BUSINESS WIRE)--December 17, 1996--

METRO NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 FIRST DELIVERS COMPUTER USERS HIGH-SPEED INTERNET See broadband.  

ACCESS VIA CABLE, EXCLUSIVE LOCAL CONTENT

Long Island Cable Modem cable modem

Modem used to convert analog data signals to digital form and vise versa, for transmission or receipt over cable television lines, especially for connecting to the Internet.
 Debut Gives Users Unlimited Internet Access See how to access the Internet. ,

Allows Them To Stay "Online All The Time"

Cablevision System Corp. (ASE (Adaptive Server Enterprise) A relational DBMS from Sybase that runs on Windows NT/2000, Linux and a variety of Unix platforms. ASE is a comprehensive and robust data management product with a long history dating back to the late 1980s. :CVC See CSC. ) today began the commercial rollout of Optimum Online Optimum Online (OOL) is a broadband Internet service provider subsidiary of Cablevision.

Optimum Online serves Long Island, other parts of New York, the Bronx, Brooklyn, Westchester, parts of New Jersey, Connecticut, and Pennsylvania.
, a high-speed multimedia communications service that connects personal computers via cable directly with the Internet and online computer services.

Optimum Online will enable Cablevision customers to maximize the online capabilities of their personal computers, communicating and downloading information at speeds 50 times faster than is currently possible with conventional telephone-based modem technologies. Thanks to the advanced cable connection, customers won't tie up their home phone or need a second phone line to "surf the Net To browse the Internet. The most common Internet browsing today is done on the Web. Before the Web, the Internet was "surfed" via Archie, Gopher, WAIS and other search facilities. See surfing and how to access the Internet. ," but can keep their computers "Online All The Time."

Using the latest modem hardware from Bay Networks' LANcity division, a customized state-of-the-art browser from Microsoft, and networking technology from Hewlett-Packard, Optimum Online also delivers original and exclusive local content, including the latest in news, weather, traffic, sports and community events, as well as up-to-the-minute movie and TV listings. The cable modem's high-speed link allows users to download full-motion video, where available, from these and other sites. Optimum Online is also configured with hot links to popular Internet sites, including those of area newspapers.

Among the localized Optimum Online services available are NEWS 12 Interactive, Neighborhood News, online sports programming from SportsChannel, local weather and traffic, as well as specialized community and educational services, including ExtraHelp Online. Cablevision customers can also access a host of proprietary entertainment sites, including the web pages of American Movie Classics, Bravo, The Independent Film Channel and Much Music. Meanwhile, the multimedia site KidStar provides entertainment, learning, games news and information for younger audiences.

In addition to proprietary Optimum Online content offerings, the service features national content from leading providers, including a hotlink hotlink - A mechanism for sharing data between two application programs where changes to the data made by one application appear instantly in the other's copy.

Under System 7 on the Macintosh the users establishes a hotlink by doing a "Create Publisher" on the server and
 to Time Warner's Road Runner(R). Optimum Online also provides customers multiple e:mail addresses for the family, and access to Optimum Online news and chat groups.

"Our goal is to offer our customers a broad range of services over Cablevision's network. The tremendous demand for online connections tells us what consumers want. Optimum Online is a fantastic step in providing them access to that world of information, delivered at exceptional speed," said James L. Dolan, Cablevision's chief executive officer.

Optimum Online today launches phase one of its rollout, and is available to 15,000 homes passed in the northern part of the township of Oyster Bay, N.Y. During 1997, Cablevision expects to make Optimum Online available to more than 150,000 Long Island homes, as well as to Cablevision customers in Connecticut. Further expansions of Optimum Online throughout Cablevision's territories will follow.

"With the Optimum Online brand, we're starting the rollout of a fully tested commercial service," said Joseph Cece, president of Cablevision's Digital Services division and corporate senior vice president of strategic planning. "Optimum Online's speed, ease of navigation, local content and full access to popular and useful Internet sites are distinct advantages that we believe will prove very valuable to personal computer users."

Optimum Online will deliver unlimited access to the Internet and other services for a monthly charge of $34.95 when users purchase a cable modem priced at $295, or for $44.95 per month, modem included. There is a regular one-time installation fee of $150 -- which will be reduced to $100 for a special introductory period.

Set-up requires that IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  or compatible PC users have a minimum of a 486/33 MHz (MegaHertZ) One million cycles per second. It is used to measure the transmission speed of electronic devices, including channels, buses and the computer's internal clock. A one-megahertz clock (1 MHz) means some number of bits (16, 32, 64, etc.  processor running DOS 5.0, at least 8 MB RAM, 30 to 35 MB free hard disk space and an Ethernet port. For Macintosh users, a 68040 or PowerPC processor, along with at least 8 MB RAM, 30 MB free hard disk space, an Ethernet port and Operating System 7.5.1 with an Open Transport are required.

Cablevision Systems Corp. is the nation's sixth largest operator of cable television systems, serving 2.8 million customers in 19 states with major operations in Boston, Cleveland and the New York metropolitan area New York–Northern New Jersey–Long Island is the most populous metropolitan area in the United States and the third most populous in the world, after Tokyo and Mexico City. , where Cablevision has 1.6 million customers. Its wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
, Rainbow Programming Holdings, Inc., manages entertainment, news and sports programming services. Cablevision Lightpath Inc., also a wholly owned subsidiary, provides telephone service to more than 450 business customers on Long Island.

Optimum Online's World Wide Web address is (URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
) http://www.optimumonline.com/.

CONTACT: Charles Schueler

(516) 393-1399

(516) 652-8088 (cell)

or

Michelle Goldstein

(516) 393-1132

(917) 769-6375 (cell)

or

Valeska Stupak

(212) 614-4106
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Dec 17, 1996
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