C-Store Operators Move Up to Radiant Systems Technology to Speed Service and Improve Control of Operations.

Business Editors

ATLANTA--(BUSINESS WIRE)--Nov. 3, 2003

Radiant Reseller Channel Enables Independent Operators to Quickly

and Cost-Effectively Implement Advanced Technology

Convenience store operators Heritage's Dairy Stores of New Jersey, Smokin Joes of New York, and Sprint Food Stores of Georgia have each selected Radiant Systems' (NASDAQ: RADS) store technology to increase the speed and efficiency of their businesses. Radiant's technology will enable these independent operators to provide quick and easy customer service, ensure consistency in their operations, and gain visibility at and above the store to react rapidly to business demands.

"Radiant is taking the technology that large, global operators have had success with, and investing in making this technology available to small and midsized operators that are looking for the same benefits," said Radiant Vice President Scott Kingsfield. "A key to achieving this is having reliable reseller partners delivering Radiant technology in this market and providing the hands-on approach required for successful deployments."

As the Radiant reseller leading sales and ongoing service efforts with many operators, Retail Data Systems (RDS) is a valuable partner supporting Radiant's focus on selling deeper into its core market segments, including petroleum and convenience stores. "We provide operators with local knowledge, availability, and a close partnership while delivering the benefits of Radiant's industry-leading technology," said Walt Davis, general manager of RDS in Atlanta.

Jay Dempsey, director of marketing at Heritage's Dairy Stores, which has selected Radiant technology for its 36 stores, said, "We partnered with Radiant because of its reputation as a best-of-breed POS provider as well as its ability to deliver a complete store system that can manage a food service operation. The efficiency provided by Radiant technology can really improve our managers' productivity and, in fact, improve their quality of life."

Andy Jones, president of Sprint Food Stores, which has now deployed its second generation of Radiant technology, added, "Radiant continues to deliver on our need for a workhorse POS and a back-office system. With eight stores that offer fuel, food, and other products, we need to manage a multi-site operation, but we're not so large that we have a lot of people to do that. Centralized control and consolidated reporting allow us to manage our business without having to physically be in all stores. Now we have a much better ability to evaluate the business and react quickly."

"Radiant has delivered a system that is not only specialized for our industry, but also delivers capability specific to our business," said Ed Farnham, general manager of Smokin Joes. "We use the system to centrally manage our key categories and store operations. If we don't do this well, customers aren't properly served, and we can't be profitable. We've found that Radiant provides the best system for meeting our needs."

Company Information

Founded in 1985, Radiant Systems, Inc. builds and delivers solutions for managing site operations of retail and hospitality businesses. Providing enterprise-wide visibility, Radiant's back-office and point-of-sale technology enables businesses to deliver exceptional customer service while improving profitability. Headquartered in Atlanta, Radiant (www.radiantsystems.com) has deployed its solutions in more than 55,000 sites worldwide.

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