Buybuddy Inc. and Bell Mobility Partner To Provide Comparison Shopping To Wireless Community.Business Editors, High-Tech Writers TORONTO--(BUSINESS WIRE)--Oct. 12, 2000 Buybuddy to Offer Unique Community-Driven Commerce Platform to Bell Mobility Subscribers Buybuddy Inc., the Internet's leading community-driven shopping comparison platform, and Bell Mobility, Canada's leading wireless company, today announced a strategic partnership on Mobile Browser A mobile browser (earlier referred to as a microbrowser or minibrowser) is a web browser designed for use on a mobile device such as a mobile phone or PDA. Mobile browsers are optimised so as to display Web content most effectively for small screens on portable , a Bell Mobility service which enables users to log onto the Internet from their Digital PCS (1) (Personal Communications Services) Refers to wireless services that emerged after the U.S. government auctioned commercial licenses in 1994 and 1995. This radio spectrum in the 1. phone. Effective immediately, Bell Mobility customers can access Buybuddy.com under the Shop and Find category on the Mobile Browser main menu. Through Buybuddy Mobile(TM), Bell Mobility customers are able to use their wireless phones to comparison shop for thousands of music, gaming, computer, electronics and video products. Buybuddy Mobile provides Bell Mobility subscribers with the ability to read reviews of products by both users and web sites, find the most popular products in any given category quickly and easily, and find the best online price for products. The user can then call an online merchant directly to place an order, or leverage their knowledge of competitive prices to negotiate in a brick and mortar See bricks and mortar. environment. "We are pleased to offer Buybuddy Mobile's innovative wireless service to our customers," said Charlotte Burke, VP Services Development at Bell Mobility "As the recognized leader in community-driven commerce, Buybuddy will effectively empower our subscribers to make the most informed shopping decisions possible." Through private-label syndication of Buybuddy's Community-Driven Commerce platform, Internet Portals and wireless carriers around the world are now able to offer superior comparison shopping to their customers under a customized brand, look and feel, with local merchants, currency and community content. The Buybuddy Mobile platform is currently being used by global wireless carriers to rapidly deploy consumer mobile comparison-shopping applications tailored to both youth and business markets. "Our partnership with Bell Mobility illustrates Buybuddy's ability to provide a customized commerce platform that allows wireless carriers around the world to offer their consumers dynamic, community-driven comparison shopping," said Michael Furdyk, Wireless Development Manager for Buybuddy. About Buybuddy Inc. A Canadian Company, Buybuddy Inc. (www.Buybuddy.com) is the premier global provider of community-powered comparison shopping on the Internet. Focusing on both the Business-to-Consumer (B2C (Business to Consumer) Refers to a business communicating with or selling to an individual rather than a company. See B2B. ) and Business-to-Business (B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business ) spaces, the Buybuddy web site already serves a loyal community of tens of thousands of registered users, and is delivering mobile and Web commerce solutions for Web Portals See portal. , vendor and merchant Web sites, and telecommunications carriers. About Bell Mobility The Bell Mobility Inc. family of companies provides a complete range of wireless communications wireless communications System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data. solutions - cellular, paging, data, satellite, PCS and airline passenger communications services - to 2.7 million Canadian customers. Bell Mobility Radio provides two-way voice and wireless data services to public safety and emergency services emergency services Emergency care '…services …necessary to prevent death or serious impairment of health and, because of the danger to life or health, require the use of the most accessible hospital available and equipped to furnish those services' agencies. Bell Mobility Inc. is a wholly-owned subsidiary of Bell Canada Bell Canada Enterprises (TSX: BCE, NYSE: BCE), legally BCE Inc., is a major Canadian telecommunications company. Through its subsidiaries including Bell Canada, Bell Aliant, Northwestel, Télébec, and NorthernTel, it is the incumbent local exchange carrier for . |
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