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Butterball Begins 22nd Year of Turkey Talk.


Business Editors

CHICAGO--(BUSINESS WIRE)--Oct. 31, 2002

The Butterball(R) Turkey Talk-Line(TM) Now Open

to Answer All Turkey Questions

On Thanksgiving morning, as the combined scent of turkey, sweet potatoes and green beans green beans
Noun, pl

long narrow green beans that are cooked and eaten as a vegetable
 fill the house, memories of close family and delicious food pour out of the kitchen. There is nothing more revered than the Thanksgiving meal of roasted Butterball turkey and mouthwatering mouth·wa·ter·ing or mouth-wa·ter·ing  
adj.
Appealing to the sense of taste; appetizing: the mouthwatering aroma of a baking pie.
 side dishes that Americans anticipate each holiday season, and Butterball is offering great ideas to make this traditional meal more memorable.

Whether staying with the customary turkey and gravy recipes, or experimenting with fresh new spices, the team of experts from the Butterball Turkey Talk-Line at 1-800-BUTTERBALL is ready to help families put Thanksgiving feasts on the table.

"We spend ten months of the year preparing for the holiday season by keeping up on the latest food trends," says Mary Clingman, Director of the Butterball Turkey Talk-Line. "This allows us to help the more than 164,000 Talk-Line callers with almost any turkey question. We can't afford to be stumped--someone's Thanksgiving dinner The centerpiece of contemporary Thanksgiving in the United States is a large meal, starring a large roasted turkey. All of the dishes in the traditional American version of Thanksgiving Dinner are made from foods native to North America, according to tradition the Pilgrims received these  is on the line!"

These experts take their jobs very seriously. The Talk-Line is staffed by 46 professionally trained, college-educated home economists and dietitians; every member has a bachelor's degree and almost 30% possess a master's degree master's degree
n.
An academic degree conferred by a college or university upon those who complete at least one year of prescribed study beyond the bachelor's degree.

Noun 1.
. During its existence, the Talk-Line staff has served up turkey advice to more than 2.6 million inquiring turkey chefs. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 a recent Butterball survey, nearly 40 percent of people have called someone for help or advice in preparing their Thanksgiving meals(1).

In addition to turkey preparation advice, the Talk-Line experts also provide innovative recipe ideas that will enhance the classic Thanksgiving meal without sacrificing any taste. Adding Asian-influenced spices such as cumin cumin or cummin (both: kŭm`ĭn), low annual herb (Cuminum cyminum) of the family Umbelliferae (parsley family), long cultivated in the Old World for the aromatic seedlike fruits.  and ginger to conventional recipes or using fruits and nuts can spice up such staples as mashed potatoes n. pl. 1. Potatoes which have been boiled and mashed to a pulpy consistency, usu. with sparing addition of milk, salt, butter, or other flavoring. It is a popular accompaniment to a meat course [U.S., 1900's], providing bulk and calories to a meal.  and turkey. Although 55 percent of people prefer white turkey meat to dark meat(2), placing herbs and fruits under the skin of the turkey will add subtle flavors to either meat and enhance the traditional fare.

Tradition isn't only for the conventional family - the family of experts at the Butterball Turkey Talk-Line created their own traditions after spending 22 Thanksgiving holidays together.

"We work at the Butterball Turkey Talk-Line because we love Thanksgiving and enjoy spending our holidays with thousands of American cooks in need. Although some of us may not prepare our own Thanksgiving feasts, we never miss out on the fun. The Talk-Line team brings their favorite holiday dishes right to Talk-Line headquarters to share with our second family - each other," says Clingman.

This family of experts will also be sharing another holiday together this year as the Talk-Line extends its hours through Christmas.

Since opening as one of the first consumer help lines in 1981, the Butterball Turkey Talk-Line continues to provide cooking tips and methods along with the latest holiday trends to cooks year after year.

Butterball is the nation's leading brand of turkey. Based in Downers Grove Downers Grove, village (1990 pop. 46,858), Du Page co., NE Ill.; settled 1832, inc. 1873. Downers Grove has undergone population growth and commercial development that include the construction of new office complexes. , Ill., Butterball has served consumers for more than 45 years with a history of quality and consumer trust. Butterball is a registered trademark of ConAgra Brands This article is a list of brands under the North American packaged foods company ConAgra Foods, Inc.
  • Act II - Microwave Popcorn
  • Andy Capp's fries - flavoured corn and potato snack made to look like French fries.
, Inc. For more information regarding Butterball, other related products and mouth-watering mouth·wa·ter·ing or mouth-wa·ter·ing  
adj.
Appealing to the sense of taste; appetizing: the mouthwatering aroma of a baking pie.

Adj. 1.
 turkey recipes, visit the Butterball Web site at www.butterball.com.

Editor's Note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat.

Trained by D.
: Professional home economists and nutritionists staffing the Butterball Turkey Talk-Line are available for media interviews. For more information, please contact Renee Sievers at 312/297-7508.

Butterball is a registered trademark of ConAgra Foods, Inc. Copyright 2002, ConAgra Foods, Inc.

(1) Source: Market Facts survey of 1,000 adults September 20-22 for

Butterball. Margin of error +/- 3.1%. (2) Ibid.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:7TURK
Date:Oct 31, 2002
Words:609
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