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BusinessHere Heats Up Ocala's Horse Fever Project With Online Auction; Florida Public Arts Project Auctions Life-Size Fiberglass Horses to Benefit Cultural Programs.


Business Editors

OCALA, Fla. & DAYTON, Ohio--(BUSINESS WIRE)--March 11, 2002

BusinessHere Inc., a leading provider of Web-based private label auction solutions, today announced that it has been selected as the exclusive Internet auction provider for Horse Fever, a public art project located in Ocala/Marion County, Florida.

Produced by Marion Cultural Alliance, Inc. and sponsored by the Florida Thoroughbred Breeders' & Owners' Association, Horse Fever features 53 life-sized fiberglass horses that have been artfully painted and decorated by local and regional artists. The online auction at http://www.HorseFeverAuction.com will continue through March 21, 2002.

Considered Florida's horse breeding Noun 1. horse breeding - breeding horses
breeding - the production of animals or plants by inbreeding or hybridization
 capital, Ocala has over 20,000 horses and 1200 horse farms. "Selecting Horses for Ocala's public art project was a natural decision for us. We have assembled a wonderful array of one-of-a-kind horse sculptures that art collectors and horse enthusiasts will enjoy for years to come," said Paula King, chairman for the Marion Cultural Alliance. "Our goal is to raise over $250,000 from the online and live auctions for the 51 works that are available for bidding," said King.

Painted horses include the patriotic, "Old Glory" which is draped drape  
v. draped, drap·ing, drapes

v.tr.
1. To cover, dress, or hang with or as if with cloth in loose folds: draped the coffin with a flag; a robe that draped her figure.
 in Stars and Stripes Stars and Stripes

nickname for the U.S. flag. [Am. Hist.: Brewer Dictionary, 8567]

See : America
 and aged to provide an antique wooden horse-look to the whimsical "Horsefly horsefly, common name for the large hairy flies of the family Tabanidae. Male horseflies feed on pollen and nectar, but the females suck blood as well and are common pests of animals and sometimes of humans. The bites of many species are very painful. " which is covered with 36 varieties of butterflies, and was painted by a former art director of Shoebox shoe·box  
n.
1. An oblong box, usually made of cardboard, for holding a pair of shoes.

2. Something resembling or suggestive of such a box, as a plain, rectangular building or a cramped room or dwelling.

Noun 1.
 Greetings, a tiny division of Hallmark.

Ohio-based BusinessHere, Inc. is providing the online auction venue for Horse Fever. "We have developed a customized auction site for Horse Fever that blends the benefits of online bidding with the excitement of their upcoming live auction," said Andy Lehman, chief executive officer of BusinessHere. Horse Fever's online auction is accepting "pre-bids" which allows people to place their bids online prior to the live auction. At the conclusion of the online auction, high bids will be transferred to the live auction where a representative will bid on behalf of the online bidders. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Lehman, "Bidders from around world can visit Horse Fever's virtual auction site to bid for a chance to win these wonderful art sculptures from the convenience of their computers."

To learn more about Horse Fever or to bid online, visit the auction site at http://www.HorseFeverAuction.com.

About BusinessHere, Inc.

BusinessHere is a full-service e-commerce solutions provider that helps companies, not-for-profit and charitable organizations effectively sell merchandise using Web-based private label auctions and e-marketplaces.

For more information about BusinessHere, Inc. visit our Web site at http://www.BusinessHere.com or call 937/222-7525.

About Marion Cultural Alliance, Inc.

MCA MCA
 in full Music Corporation of America

Entertainment conglomerate. It was founded in Chicago in 1924 by Jules Stein as a talent agency. In the 1960s it bought Decca Records and Universal Pictures, and today it produces films, music, and television shows.
 is a not-for-profit 501(c)3 corporation whose goal is to increase support for the broad spectrum of cultural activities in Ocala/Marion County through advocacy, education, and fund raising. With Horse Fever, MCA & FTBOA FTBOA Florida Thoroughbred Breeders' and Owners Association  are working to unite the arts community, the equine equine

Any member of the ungulate family Equidae, which includes the modern horses, zebras, and asses, all in the genus Equus, as well as more than 60 species known only from fossils. Equines descended from the dawn horse (see Eohippus).
 industry, and the business community through an event that meets charitable purposes and engenders community pride.
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Publication:Business Wire
Date:Mar 11, 2002
Words:484
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