Business-to-business ad pages increased 3.7% in August compared to the year-ago period, according to the Business Information Report (BIN) released by American Business Media (New York).Business-to-business ad pages increased 3.7% in August compared to the year-ago period, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the Business Information Report (BIN) released by American Business Media American Business Media is an association of business information providers that was founded in 1906. Currently, the association has more than 300 member companies and delivers business intelligence to industry, Madison Avenue, Wall Street and the Beltway, representing almost 5,000 (New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of ). Ad spending in August rose 4.6%. Year-to-date ad dollars showed a 1.7% increase with ad pages up 0.7%. Seven of the 11 categories showed an increase in ad spending and ad pages with the Home & Building sector showing the largest percentage increases for ad pages (+15.7%) and ad spending (+16.7), followed by Travel (+8.1%/ +13.9%), Drugs/Toiletries (+8.7%/ +8.6%), and the Telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. sector (+6.9%/+6.3%). |
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