Business-To-Business Marketers Dominate Projected $28.2 Billion Electronic Marketplace In 1998.STAMFORD, Conn.--(BUSINESS WIRE)--Aug. 12, 1998--Business-to- business commerce will total $19 billion in 1998, accounting for 67.3% of the electronic marketplace overall and making it by far the largest segment in the industry, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. The Electronic Marketplace 2002: Strategies for Connecting Buyers and Sellers, the latest research report from Simba Information Inc. The electronic commerce marketplace--the sale of goods via the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the , proprietary online services and CD-ROM--is projected to grow 57.7% to an estimated $28.2 billion this year, the report found. The electronic marketplace is forecast to experience annual growth of more than 30% for the next five years, reaching $102 billion in 2002. Business-to-business commerce is expected to continue to drive much of the growth, accounting for 64.3% of total sales in 1999, 61.5% in 2000, 59.4% in 2001, and 56.8% in 2002, according to the report. The second largest e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. segment is computer products and services, which is forecast to account for a 23.6% share of the market in 1998 and a 28.7% share of the market by 2002. One major trend in the industry in 1997 and 1998 is the formation of multimillion dollar deals between startup Web companies and more established content providers and search engines in an effort by the Web startups to drive continuous traffic to their sites. While these companies believe that expensive partnerships are necessary for long-term Long-term Three or more years. In the context of accounting, more than 1 year. long-term 1. Of or relating to a gain or loss in the value of a security that has been held over a specific length of time. Compare short-term. survival, others believe the money spent on such fees is a waste. The report also found that books and music are the top-selling consumer product categories on the Web; in both categories, Web-based startups such as Amazon.com and CDNow have effectively competed against established brands in the traditional retail environment, such as Barnes & Noble and Tower Records. Electronic sales of books and music products are forecast to total $625 million in 1998, up 140.4% from 1997, the report says. Electronic sales in the two categories are projected to reach $3.4 billion by 2002. The Electronic Marketplace 2002 is a 184-page report containing more than 40 statistical tables and charts, and detailed chapters covering electronic commerce activity in the computer, business-to-business, music, book, consumer goods consumer goods Any tangible commodity purchased by households to satisfy their wants and needs. Consumer goods may be durable or nondurable. Durable goods (e.g., autos, furniture, and appliances) have a significant life span, often defined as three years or more, and and travel segments of the industry. The report also features 22 profiles of leading electronic marketers, including 800-Flowers, Amazon.com, America Online See AOL. , Barnes & Noble, CDNow, Cisco Systems “Cisco” redirects here. For other uses, see Cisco (disambiguation). Cisco System,Inc. (NASDAQ: CSCO, HKSE: 4333 ) is an American multinational corporation with 54,000 employees and annual revenue of US $28.48 billion as of 2006. , Lands' End
Simba Information also publishes Electronic Advertising & Marketplace Report, a biweekly bi·week·ly adj. 1. Happening every two weeks. 2. Happening twice a week; semiweekly. n. pl. bi·week·lies A publication issued every two weeks. adv. 1. Every two weeks. newsletter containing news and analysis about the latest strategies being employed by both Web publishers and advertisers and marketers. For additional information on either The Electronic Marketplace 2002: Strategies for Connecting Buyers and Sellers or Electronic Advertising & Marketplace Report, contact Dan Kane at 203-358-4345 or daniel_kane@simbanet.com. Stamford, CT-based Simba Information Inc. (http://www.simbanet.com) is a leading provider of news, analysis and market research reports on the media and information industry, and is a unit of Primedia Information Inc. (Hightstown, NJ).
CONTACT: Simba Information, Stamford
Dan Kane, 203/358-4345
e-mail: daniel_kane@simbanet.com
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